Marshall Company & Revenue
Revenue (GMV)
Global Rank
Conversion Rate
Average Order Value
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The values shown here refer to the retailer's largest online store. Aggregated total figures and values for other stores can be found in our tool.
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Marshall Revenue & Turnover
Marshall Annual Revenue & Growth by Year
Marshall's annual sales on its online store marshallheadphones.com amounted to US$26m in 2024. This represents a change of <0% from the previous year. Marshall's largest online store is expected to see a growth rate of N/A in 2025 compared to 2024, indicating a projected shift in performance.
Annual Revenue (GMV)
Annual Growth Forecast
eCommerce Revenue (GMV in Million US$)
Note: This chart is based on the GMV of the online store. Click here to learn more about our methodology and the available drilldown at ECDB.
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Marshall Sales by Country & Market Shares
Marshall's main market is France, where its main online store, marshallheadphones.com, generated 16% of revenues in 2024. Marshall engages in markets that support its strategic objectives, whether through domestic focus or cross-border expansion.
Market Shares by Country
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Marshall Revenue Split by Product Categories
Marshall sales by product category provide a deeper look into its income structure. Marshall's most significant category is Electronics, which accounts for 95% of total sales in 2024 at its largest online store, marshallheadphones.com. The analysis of sales by category provides a clearer picture of how different segments contribute to overall performance.
Revenue Breakdown by Category
Electronics (95%)
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Marshall Marketplace Sales: 1st & 3rd Party GMV
1P vs 3P Revenue/Sales
Marshall's marketplace sales are illustrated by its GMV development. A distinction is made between 1P (first-party) and 3P (third-party) sales, where Marshall either acts as the seller (1P) or distributes products from other sellers (3P). In 2024, Marshall's' 1P sales contributed 100% to total GMV, while the 3P GMV accounted for 0%.
3P Share
3P Share Forecast
20251P/3P Revenue/Sales Split
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Marshall Competitor Analysis & Similar Stores
nzxt.com is the closest competitor to Marshall's largest online store marshallheadphones.com, with a similarity score of 93.5% in 2024. factoryoutletstore.com is another key store with a high similarity score of 88.9%. This competitor analysis provides a concise overview of comparable online stores for market performance benchmarking.
Top Competitors and Similar Stores
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Marshall Transaction KPIs: Conversion Rate, Average Order Value
Analyzing transactions on Marshall's largest online store marshallheadphones.com reveals key metrics like conversion rate, average order value, discount rate, and return rate. The store's conversion rate reached 2.5-3.0% in 2024, offering insight into user behavior.
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Average Order Value
Return Rate
Discount Rate
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