Onbuy Company & Revenue
Revenue (GMV)
Global Rank
Conversion Rate
Average Order Value
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The values shown here refer to the retailer's largest online store. Aggregated total figures and values for other stores can be found in our tool.
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Onbuy Revenue & Turnover
Onbuy Annual Revenue & Growth by Year
Onbuy's annual sales on its online store onbuy.com amounted to US$190m in 2024. This represents a change of <0% from the previous year. Onbuy's largest online store is expected to see a growth rate of 5-10% in 2025 compared to 2024, indicating a projected shift in performance.
Annual Revenue (GMV)
Annual Growth Forecast
eCommerce Revenue (GMV in Million US$)
Note: This chart is based on the GMV of the online store. Click here to learn more about our methodology and the available drilldown at ECDB.
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Onbuy Monthly Sales & Revenue Development
Retailers follow monthly revenue patterns, which depend on annual events, consumer habits, and economic conditions. In the case of Onbuy, revenues in July of 2025 were US$16m on its domain onbuy.com. This marks a change in monthly revenues of <0% from June.
Revenue Current Month (GMV)
Growth from Previous Month
Monthly eCommerce Revenue (GMV in Million US$)
Note: This chart is based on the GMV of the online store. Click here to learn more about our methodology and the available drilldown at ECDB.
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Onbuy Sales by Country & Market Shares
Onbuy's main market is the United Kingdom, where its main online store, onbuy.com, generated 96% of revenues in 2024. Onbuy engages in markets that support its strategic objectives, whether through domestic focus or cross-border expansion.
Market Shares by Country
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Onbuy Revenue Split by Product Categories
Onbuy sales by product category provide a deeper look into its income structure. Onbuy's most significant category is Electronics, which accounts for 20% of total sales in 2024 at its largest online store, onbuy.com. The analysis of sales by category provides a clearer picture of how different segments contribute to overall performance.
Revenue Breakdown by Category
Electronics (20%)
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Onbuy Marketplace Sales: 1st & 3rd Party GMV
1P vs 3P Revenue/Sales
Onbuy's marketplace sales are illustrated by its GMV development. A distinction is made between 1P (first-party) and 3P (third-party) sales, where Onbuy either acts as the seller (1P) or distributes products from other sellers (3P). In 2024, Onbuy's' 1P sales contributed 0% to total GMV, while the 3P GMV accounted for 100%.
3P Share
3P Share Forecast
20251P/3P Revenue/Sales Split
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Onbuy Top Stores
Onbuy's flagship domain onbuy.com generated revenues of US$190m in 2024. Forecasts expect a revenue change of 5-10% in the coming year.
Top Online Stores by Net Sales (in Million US$)
onbuy.comIdentify Top Stores with Full Revenue Breakdown
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| Position | Store | 2020 | 2021 | 2022 | 2023 | 2024 | 2025 |
|---|---|---|---|---|---|---|---|
| 1. | onbuy.com Visor Commerce, Ltd. | 190 |
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Onbuy Transaction KPIs: Conversion Rate, Average Order Value
Analyzing transactions on Onbuy's largest online store onbuy.com reveals key metrics like conversion rate, average order value, discount rate, and return rate. The store's conversion rate reached 3.0-3.5% in 2024, offering insight into user behavior.
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Average Order Value
Return Rate
Discount Rate
Onbuy Payment, Shipping and Shop Software Provider Landscape
Payment and shipping options have a major impact on customer satisfaction. In the case of Onbuy, the payment providers Mastercard (Cards), VISA (Cards) and Apple Pay (E-wallets) are available at its largest online store, onbuy.com. Shipping providers, on the other hand, vary significantly depending on the market. Overall, onbuy.com offers Royal Mail, DPD and Yodel.
Payment Provider
Shipping Provider
Shop Software
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