Sports Equipment Industry in the US

Top Online Store
walmart.comwalmart.com
Top Category
Team Sports
Online Share
35-40%

eCommerce Revenue

US$23,020m
2024

Growth

5-10%
2024

Growth Forecast

5-10%
24/25

Average Order Value

2024

Unlock All eCommerce Market Data

Gain access to all eCommerce market data for your market research and industry analysis.

Jump to section

U.S. Sports Equipment eCommerce: Market Size & Growth

eCommerce Revenue by Year & Annual Growth Rate

The U.S. Sports Equipment eCommerce Market generated an eCommerce revenue of US$23,020m in 2024, reflecting an eCommerce growth rate of 5-10% compared to the previous year. Projections for 2025 see the eCommerce market trending toward a change of 5-10%.

Annual Revenue

US$23,020m
2024

Annual Growth Forecast

5-10%
24/25

eCommerce Market Size by Annual Revenue (in Million US$)

2022
2023
23,020
2024
2025
2026

Test the ECDB Tool for Free

Access real data examples from our platform. See how ECDB helps you uncover eCommerce insights with ease.

Monthly eCommerce Revenue & Growth

Online sales are subject to changes throughout a year that are determined by broader consumer habits, cultural preferences, and the general state of the economy. In the U.S. Sports Equipment eCommerce Market, monthly revenues in May of 2025 were US$1,961m. This represents a change of 0-5% from the previous month.

Revenue Current Month

US$1,961m
05/25

Growth from Previous Month

0-5%
04/25-05/25

Monthly Revenue (in Million US$)

01/2025
02/2025
03/2025
04/2025
1,961
05/2025

Get Monthly Revenue Data with Seasonal Insights

Identify seasonal patterns with ease – powered by fresh, updated traffic data every month.

Try ECDB Now

Start Exploring ECDB - Free & No Strings Attached

Real Samples:
Explore actual data in action
Profile Variety:
Access both Retailer and Market Profiles
Zero Cost:
No credit card or billing info needed

U.S. Sports Equipment eCommerce: Product Categories

In the U.S. Sports Equipment eCommerce Market, Team Sports is the largest category, contributing 78% to the markets's total revenue. Among all eCommerce product categories, it holds the leading position in terms of revenue share and consumer demand.

Revenue Breakdown by Category

2024

Team Sports (78%)

Get the Complete Category Split

Discover exactly which categories drive the market
Gain in-depth category insights, not just surface-level data
Includes a breakdown by main and subcategories

Biggest Online Retailers in U.S. Sports Equipment eCommerce

The largest eCommerce retailer in the U.S. Sports Equipment eCommerce Market is walmart.com, with an online revenue of US$3,169m in 2024. Its revenue changed by 5-10% in 2024. Following in second place is amazon.com, followed by target.com in third place.

# 1
walmart.comwalmart.com
Biggest Category

Fashion

Biggest Country

United States

Growth 24/25

10-15%

Revenue

US$3,169m

# 2
amazon.comamazon.com
Biggest Category

Biggest Country

Growth 24/25

Revenue

# 3
target.comtarget.com
Biggest Category

Biggest Country

Growth 24/25

Revenue

Explore the Entire Retail Landscape

  • Unlock the full ranking of top eCommerce retailers in the market
  • Access comprehensive, filterable rankings tailored to this specific market
  • Refine results with a wide range of filters for a sharper market view

U.S. Sports Equipment eCommerce Penetration: Online Market Share

The U.S. Sports Equipment eCommerce Market reached an online share of 35-40% in 2024. This eCommerce market share measures what percentage of revenues are generated through online channels. The online share is expected to reach 35-40% in 2025.

Online Share

35-40%
2024

Online Share Forecast

35-40%
2025

Online Share/eCommerce Market Share

2022
2023
35-40%
2024
35-40%
2025
2026

Test the ECDB Tool Now for Free

Get a Free Sneak Peek into the ECDB Tool.

U.S. Sports Equipment eCommerce: Conversion Funnel KPIs

In 2024, the add-to-cart rate for the U.S. Sports Equipment eCommerce Market was 11.5-12.0%, while the cart abandonment rate was 75.0-75.5%,. The eCommerce shopping statistics of consumers buying are used to benchmark performance for eCommerce retailers in the market.

11.5-12.0%2024
75.0-75.5%
2024

Conversion Rate

2024

Discount Rate

2024

Return Rate

2024

Averager Order Value

2024

Get Free Data Samples in the ECDB Tool

Browse selected retailer and market insights and explore real data samples without any catch.

More Markets

Ready To Get Started?

Find your perfect solution and let ECDB empower your eCommerce success.