Enterprise Retail & E-Commerce Group
DACH & EuropeMonthly data with year-over-year comparison helps us understand the market quickly, not weeks later.
- Before
- Sources refreshed too slowly for a short reporting cycle, and business units kept asking the same questions separately.
- What Changed
- Monthly GMV with year-over-year context and first- and third-party splits, as one reference for the whole group.
- Result
- A recurring competitive readout became a standing internal format.

















