123Inkt Company & Revenue

Main Category
Main Country Selling to
Biggest Competitor
bruna.nl

Revenue (GMV)

US$25m
2024

Global Rank

6,117
2024

Conversion Rate

4.5-5.0%
2024

Average Order Value

2024

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Revenue Development
Country & Category Splits
Company Financials
Transaction KPIs

The values shown here refer to the retailer's largest online store. Aggregated total figures and values for other stores can be found in our tool.

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123Inkt Revenue & Turnover

123Inkt Annual Revenue & Growth by Year

123Inkt's annual sales on its online store 123inkt.nl amounted to US$25m in 2024. This represents a change of 5-10% from the previous year. 123Inkt's largest online store is expected to see a growth rate of 0-5% in 2025 compared to 2024, indicating a projected shift in performance.

Annual Revenue (GMV)

US$25m
2024

Annual Growth Forecast

0-5%
24/25

eCommerce Revenue (GMV in Million US$)

2022
2023
25
2024
2025
2026

Note: This chart is based on the GMV of the online store. Click here to learn more about our methodology and the available drilldown at ECDB.

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123Inkt Monthly Sales & Revenue Development

Retailers follow monthly revenue patterns, which depend on annual events, consumer habits, and economic conditions. In the case of 123Inkt, revenues in July of 2025 were US$2m on its domain 123inkt.nl. This marks a change in monthly revenues of 5-10% from June.

Revenue Current Month (GMV)

US$2m
07/25

Growth from Previous Month

5-10%
06/25-07/25

Monthly eCommerce Revenue (GMV in Million US$)

03-2025
04-2025
05-2025
06-2025
US$2m
07-2025

Note: This chart is based on the GMV of the online store. Click here to learn more about our methodology and the available drilldown at ECDB.

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123Inkt Sales by Country & Market Shares

123Inkt's main market is the Netherlands, where its main online store, 123inkt.nl, generated 97% of revenues in 2024. 123Inkt engages in markets that support its strategic objectives, whether through domestic focus or cross-border expansion.

Market Shares by Country

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123Inkt Revenue Split by Product Categories

123Inkt sales by product category provide a deeper look into its income structure. 123Inkt's most significant category is Hobby & Leisure, which accounts for 52% of total sales in 2024 at its largest online store, 123inkt.nl. The analysis of sales by category provides a clearer picture of how different segments contribute to overall performance.

Revenue Breakdown by Category

2024

Hobby & Leisure (52%)

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123Inkt Marketplace Sales: 1st & 3rd Party GMV

1P vs 3P Revenue/Sales

123Inkt's marketplace sales are illustrated by its GMV development. A distinction is made between 1P (first-party) and 3P (third-party) sales, where 123Inkt either acts as the seller (1P) or distributes products from other sellers (3P). In 2024, 123Inkt's' 1P sales contributed 100% to total GMV, while the 3P GMV accounted for 0%.

3P Share

0%
2024

3P Share Forecast

2025

1P/3P Revenue/Sales Split

2021
2022
2023
100%0%
2024
2025
1P Activity
3P Activity

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123Inkt Top Stores

123Inkt's flagship domain 123inkt.nl generated revenues of US$25m in 2024. Forecasts expect a revenue change of 0-5% in the coming year.

Top Online Stores by GMV (in Million US$)

# 1
123inkt.nl
Digital Revolution B.V.
2021

2022

2023

2024

2025

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Note: This ranking is based on GMV. Click here to learn more about our methodology and the drilldown available at ECDB.

123Inkt Competitor Analysis & Similar Stores

bruna.nl is the closest competitor to 123Inkt's largest online store 123inkt.nl, with a similarity score of 89.3% in 2024. mamaloes.nl is another key store with a high similarity score of 88.9%. This competitor analysis provides a concise overview of comparable online stores for market performance benchmarking.

Top Competitors and Similar Stores

123inkt.nl
Main
bruna.nl
89.3%
mamaloes.nl
88.9%

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123Inkt Transaction KPIs: Conversion Rate, Average Order Value

Analyzing transactions on 123Inkt's largest online store 123inkt.nl reveals key metrics like conversion rate, average order value, discount rate, and return rate. The store's conversion rate reached 4.5-5.0% in 2024, offering insight into user behavior.

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4.5-5.0%
2024

Average Order Value

2024

Return Rate

2024

Discount Rate

2024

123Inkt Payment, Shipping and Shop Software Provider Landscape

Payment and shipping options have a major impact on customer satisfaction. In the case of 123Inkt, the payment providers iDEAL (Bank transfer), PayPal (E-wallets) and Invoices not named (Invoice) are available at its largest online store, 123inkt.nl. Shipping providers, on the other hand, vary significantly depending on the market. Overall, 123inkt.nl offers PostNL, DHL and Self-collection / Click & collect.

Payment Provider

iDEAL (Bank transfer)

Shipping Provider

PostNL

Shop Software

Klarna Logo
American Express Logo
UPS Logo
Shopify Logo

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