Outdoor Renner Marketplace 1P vs 3P Split
Outdoor Renner generated US$389m in total Gross Merchandise Volume (GMV) in 2025, of which 14% comes from third-party sellers and the rest is first-party net sales plus VAT. All in one standardized GMV, so 1P, 3P and hybrid models compare like for like.
Making 1P, 3P and Hybrid Comparable
Different business models are measured differently. First party retailers are assessed on net sales, while third party and hybrid models are measured on Gross Merchandise Volume (GMV), the total value of transactions processed through the retailer. To rank them on one basis, we standardize every retailer onto a single total GMV, whatever its business model.
E-Commerce Market Intelligence
Built on real transaction data and modeled by our analysts, so you know which markets to enter and which retailers are winning.
Outdoor Renner GMV Composition Over Time
- Outdoor Renner's total GMV reached US$389m in 2025.
- Outdoor Renner's 1P net sales were US$286m, plus US$49m VAT on 1P, in 2025.
- Outdoor Renner's 3P GMV from third-party sellers was US$54m in 2025.
E-Commerce Revenue Split by 1P & 3P (GMV in Million US$)
Outdoor Renner 1P vs 3P Share
- First-party sales made up 86% of Outdoor Renner's GMV in 2025.
- Third-party sellers contributed 14% of Outdoor Renner's GMV, or US$54m, in 2025.
- Outdoor Renner's 1P side combines US$286m net sales and US$49m VAT of the US$389m total in 2025.
E-Commerce Revenue Split 2025 by 1P & 3P (GMV in Million US$)
See the Full GMV Breakdown in Profiles
Full 1P and 3P history and sellers behind the GMV.
Discover Profiles
Ready to Unlock the Full Power of ECDB?
Book a demo to see how ECDB's market intelligence can support your business.