Why Global E-Commerce Is Growing: Buyers and Frequency
Global e-commerce revenues reached US$4.89 trillion in 2025 and are projected to surpass US$5 trillion by 2026. The ECDB Revenue Equation shows what is fueling this growth.
Monthly E-Commerce Recap
Global e-commerce in March reversed the trend of February, increasing revenues month-on-month. Here are the specifics.

Nadine Koutsou-Wehling
Data Journalist
March 31, 2026
Market Trends

April is around the corner, and it’s the perfect time to look back at last month’s performance. The latest monthly e-commerce recap is in, and the numbers are looking promising.
March 2026 reversed February’s downward trend, with global e-commerce revenues reaching US$404.1 billion, marking a 13.3% growth compared to March 2025.
Growth was not uniform across markets:
Greater China led the way with a remarkable 16.8% increase year-on-year.
The United Kingdom followed at 11.7%, while Germany recorded 10.0% growth.
Among product categories, Care Products continued to shine. The category posted 16.3% growth in March 2026 compared to last year. Other high performing categories include:
Fashion – 13.0% growth
Furniture & Homeware – 11.7% growth
Leading shipping services adopted by online stores are the following:
UPS – 25.4% adoption
FedEx – 23.8% adoption
USPS – 21.2% adoption
Additionally, we highlight the top providers for payment and shop software.
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