Lascana Company & Revenue

Main Category
Main Country Selling to
Biggest Competitor
mey-edlich.de

Annual Revenue

US$36m
2024

Global Rank

3,970
2024

Conversation Rate

2.0-2.5%
2024

Average Order Value

2024

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Revenue Development
Country & Category Splits
Company Financials
Transaction KPIs

The values shown here refer to the retailer's largest online store. Aggregated total figures and values for other stores can be found in our tool.

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Lascana Revenue & Turnover

Lascana Annual Revenue & Growth by Year

Lascana's annual sales on its online store lascana.de amounted to US$36m in 2024. This represents a change of 5-10% from the previous year. Lascana's largest online store is expected to see a growth rate of 0-5% in 2025 compared to 2024, indicating a projected shift in performance.

Annual Revenue

US$36m
2024

Annual Growth Forecast

0-5%
24/25

eCommerce Revenue (in Million US$)

2022
2023
36
2024
2025
2026

For the sake of simplicity, we refer to revenue here. Our tool provides a more detailed distinction between Net Sales and GMV.

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Lascana Monthly Sales & Revenue Development

Retailers follow monthly revenue patterns, which depend on annual events, consumer habits, and economic conditions. In the case of Lascana, revenues in May of 2025 were US$4m on its domain lascana.de. This marks a change in monthly revenues of 35-40% from April.

Revenue Current Month

US$4m
05/25

Growth from Previous Month

35-40%
04/25-05/25

Monthly eCommerce Revenue (in Million US$)

01-2025
02-2025
03-2025
04-2025
US$4m
05-2025

For the sake of simplicity, we refer to revenue here. Our tool provides a more detailed distinction between Net Sales and GMV.

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Lascana Sales by Country & Market Shares

Lascana's main market is Germany, where its main online store, lascana.de, generated 100% of revenues in 2024. Lascana engages in markets that support its strategic objectives, whether through domestic focus or cross-border expansion.

Market Shares by Country

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Lascana Revenue Split by Product Categories

Lascana sales by product category provide a deeper look into its income structure. Lascana's most significant category is Fashion, which accounts for 100% of total sales in 2024 at its largest online store, lascana.de. The analysis of sales by category provides a clearer picture of how different segments contribute to overall performance.

Revenue Breakdown by Category

2024

Fashion (100%)

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Lascana Top Stores

Lascana's flagship domain lascana.de generated revenues of US$36m in 2024. Forecasts expect a revenue change of 0-5% in the coming year.

Top Online Stores by Net Sales (in Million US$)

# 1
lascana.de
Otto GmbH & Co. KG
2021

2022

2023

2024

2025

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Lascana Competitor Analysis & Similar Stores

mey-edlich.de is the closest competitor to Lascana's largest online store lascana.de, with a similarity score of 99.9% in 2024. lululemon.de is another key store with a high similarity score of 99.8%. This competitor analysis provides a concise overview of comparable online stores for market performance benchmarking.

Top Competitors and Similar Stores

lascana.de
Main
mey-edlich.de
99.9%
lululemon.de
99.8%

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Lascana Transaction KPIs: Conversion Rate, Average Order Value

Analyzing transactions on Lascana's largest online store lascana.de reveals key metrics like conversion rate, average order value, discount rate, and return rate. The store's conversion rate reached 2.0-2.5% in 2024, offering insight into user behavior.

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2.0-2.5%
2024

Average Order Value

2024

Return Rate

2024

Discount Rate

2024

Lascana Payment, Shipping and Shop Software Provider Landscape

Payment and shipping options have a major impact on customer satisfaction. In the case of Lascana, the payment providers PayPal (E-wallets), VISA (Cards) and Mastercard (Cards) are available at its largest online store, lascana.de. Shipping providers, on the other hand, vary significantly depending on the market. Overall, lascana.de offers Self-collection / Click & collect and Hermes.

Payment Provider

PayPal (E-wallets)

Shipping Provider

Self-collection / Click & collect

Shop Software

Klarna Logo
American Express Logo
UPS Logo
Shopify Logo

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