Petkit Company & Revenue

Main Country Selling to

United States

Main Category

Hobby & Leisure

Revenue (GMV)

2025
US$9m

Global Rank

2025
9,786

Growth

2025 / 2024
-1%

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Petkit Revenue & Forecast

Petkit Revenue, Sales & Forecast

  • Petkit's e-commerce revenue reached US$9m in 2025.
  • Petkit's annual sales changed -1% year over year in 2025.
  • In 2024, Petkit's e-commerce revenue was US$10m.

Annual Revenue (GMV)

2025
US$9m
-1%

E-Commerce Revenue (GMV in Million US$)

2023
10
2024
9
2025
2026
2027

Forecast

2026

Get Petkit's full revenue forecast in Profiles to size future demand and plan ahead.

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Benchmark Petkit Against Any Retailer

See where Petkit leads or trails on revenue, growth and forecast, so you can spot the gaps worth acting on.

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Petkit Monthly Sales & Revenue Development

  • Petkit's monthly e-commerce sales reached US$0.9m in 10/26.
  • Petkit's monthly sales changed +4% versus the previous month in 10/26.
  • Across 2025, Petkit's e-commerce revenue totaled US$9m.

Revenue Current Month (GMV)

10/26
US$0.9m
+4%

E-Commerce Revenue (GMV in Million US$)

11/25
12/25
01/26
02/26
03/26
04/26
05/26
06/26
07/26
08/26
09/26
0.9
10/26

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Petkit Top Stores by Revenue

  • petkit.com is Petkit's largest store at US$9m in United States, a -1% change versus 2024.
#StoreMain MarketGMV 2025Growth 24/25
1.
petkit.com faviconpetkit.com
US$9m-1%

Petkit has only one top store, so there are no other stores to compare it with in this table.

Petkit Sales by Country

The United States is Petkit's biggest market in 2025 at US$8m and a 84% share, ahead of the next largest markets.

Biggest Market

84%

2nd Biggest Market

16%

Petkit Revenue Share by Country

  • United States is Petkit's largest market at US$8m, a 84% share, in 2025.
  • Worldwide is Petkit's second-largest market at US$2m, a 16% share, in 2025.

Market Share by Country in 2025

#CountryGMV Share 2025ShareGMV 2025
1
84%US$8m
2
16%US$2m

Petkit Competitors

Petkit's biggest store petkit.com, at US$9m GMV, is most similar to revivalanimal.com at a 100.0 Match Score, ahead of petco.com at 100.0 and usserviceanimals.org at 100.0.

Petkit Competitor Landscape

  • revivalanimal.com is the store most similar to Petkit's biggest store at a 100.0 Match Score, with US$0.0bn GMV.
  • petco.com ranks next as a similar store at a 100.0 Match Score and US$0.9bn GMV.
  • usserviceanimals.org follows at a 100.0 Match Score and US$0.0bn GMV.

Petkit's Biggest Store vs 5 Closest Stores

Match Score
100%
90%
80%
70%
60%
50%
40%
-0.2
0
0.2
0.4
0.6
0.8
1

Total GMV 2025 (in US$ billion)

How We Define Competitors

The competitors here are generated with the Competitor Finder, which scores each store against its competitors on a Match Score. With the Competitor Finder you set your own Match Score from a range of similarity dimensions and refine it with filters, so this view is one example configuration and may not match how you define competition.

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Top Petkit Competitors & Similar Stores

  • revivalanimal.com tops the stores most similar to Petkit's biggest store at a 100.0 Match Score and a US$191 AOV.
  • petco.com is a close alternative at a 100.0 Match Score and a US$60 AOV.
  • usserviceanimals.org follows at a 100.0 Match Score and a US$99 AOV.

Compare Now

Tick stores, then compare them side by side.

Compare #StoreMatch ScoreGMV 2025Purchase Freq. 2025AOV 2025
petkit.com
US$9.5m2.4US$99
1.
revivalanimal.com
100%
US$16.2m2.4US$191
2.
100%
US$865.0m2.5US$60
3.
usserviceanimals.org
100%
US$23.6m2.4US$99
4.
pupford.com
100%
US$11.7m2.4US$99
5.
petsense.com
100%
US$7.9m2.4US$99

Petkit Conversion Rate & Transaction KPIs

Petkit converts visits at a 4.7% conversion rate in 2025, generating 95,678 orders from 39,375 buyers at a 2.4 purchase frequency.

Conversion Rate

2025
4.7%

Number of Orders

2025
95,678

Number of Buyers

2025
39,375

Purchase Frequency

2025
2.4

Petkit Average Order Value

  • Petkit's gross average order value (AOV) is US$111.45 in 2025.
  • Discounts of US$13.06 and returns of US$4.01 took Petkit's net AOV to US$94.38 in 2025.
  • After US$4.82 VAT, Petkit's final AOV was US$99.2 in 2025.

Average Order Value Calculation in 2025

US$111.45
US$13.06
US$4.01
US$94.38
US$4.82
US$99.2

Net AOV (before deductions)

Discounts

Returns

Net AOV (after deductions)

VAT

Gross AOV (after deductions)

Petkit Monthly Number of Orders

  • Petkit recorded 8,775 orders in 10/26.
  • Across 2025, Petkit recorded 95,678 orders in total.

Number of Orders

10/26
8,775

Monthly Number of Orders (in Thousands)

11/25
12/25
01/26
02/26
03/26
04/26
05/26
06/26
07/26
08/26
09/26
9
10/26

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Petkit Monthly Number of Buyers

  • Petkit had 7,815 buyers in 10/26.
  • Across 2025, 39,375 buyers shopped at Petkit.

Number of Buyers

10/26
7,815

Monthly Number of Buyers (in Thousands)

11/25
12/25
01/26
02/26
03/26
04/26
05/26
06/26
07/26
08/26
09/26
8
10/26

Track Monthly Momentum

Track Petkit's full monthly history to spot momentum and seasonality.

Petkit Monthly Purchase Frequency

  • Petkit shoppers ordered about 1.1 times in 10/26.
  • Across 2025, each Petkit buyer placed 2.4 orders in total.

Purchase Frequency

10/26
1.1

Monthly Purchase Frequency

11/25
12/25
01/26
02/26
03/26
04/26
05/26
06/26
07/26
08/26
09/26
1.1
10/26

Compare with Other Retailers

Line up Petkit's monthly purchase frequency against its competitors or any retailer of your choice.

Petkit Monthly Gross AOV After Deductions

  • Petkit's monthly gross AOV was US$100.33 in 10/26.
  • For 2025, Petkit's gross AOV before deductions was US$111.45.

Gross AOV

10/26
US$100.33

Monthly Gross AOV After Deductions (in US$)

11/25
12/25
01/26
02/26
03/26
04/26
05/26
06/26
07/26
08/26
09/26
US$100.33
10/26

Track Monthly Momentum

Track Petkit's full monthly history to spot momentum and seasonality.

Petkit Marketplace 1P vs 3P Split

Petkit generated US$9m in total Gross Merchandise Volume (GMV) in 2025, of which 0% comes from third-party sellers and the rest is first-party net sales plus VAT. All in one standardized GMV, so 1P, 3P and hybrid models compare like for like.

Petkit GMV Composition Over Time

  • Petkit's total GMV reached US$9m in 2025.
  • Petkit's 1P net sales were US$9m, plus US$0.5m VAT on 1P, in 2025.

E-Commerce Revenue Split by 1P & 3P (GMV in Million US$)

2014
2015
2016
2017
2018
2019
2020
2021
2022
2023
2024
US$9m
2025
2026
2027
1P Net Sales
VAT on 1P

Making 1P, 3P and Hybrid Comparable

Different business models are measured differently. First party retailers are assessed on net sales, while third party and hybrid models are measured on Gross Merchandise Volume (GMV), the total value of transactions processed through the retailer. To rank them on one basis, we standardize every retailer onto a single total GMV, whatever its business model.

Petkit Product Categories

Hobby & Leisure is Petkit's biggest product category in 2025 at 100%, ahead of the next-largest categories in the full breakdown of what it sells.

Petkit Revenue Breakdown by Product Category

  • Hobby & Leisure is Petkit's largest product category at 100% of 2025 sales.

Revenue Share by Category in 2025

#CategoryShare 2025Further Breakdown
1
100%

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