Crunchyroll Conversion Rate & Transaction KPIs
Crunchyroll converts visits at a 3.5% conversion rate in 2025, generating 3,329,391 orders from 1,327,730 buyers at a 2.5 purchase frequency.
Conversion Rate
2025Number of Orders
2025Number of Buyers
2025Purchase Frequency
2025
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Crunchyroll Average Order Value
- Crunchyroll's gross average order value (AOV) is US$13.35 in 2025.
- Discounts of US$1.46 and returns of US$0.91 took Crunchyroll's net AOV to US$10.98 in 2025.
- After US$1.05 VAT, Crunchyroll's final AOV was US$12.03 in 2025.
Average Order Value Calculation in 2025
Net AOV (before deductions)
Discounts
Returns
Net AOV (after deductions)
VAT
Gross AOV (after deductions)
Crunchyroll Monthly Number of Orders
- Crunchyroll recorded 318,635 orders in 06/26.
- Across 2025, Crunchyroll recorded 3,329,391 orders in total.
Number of Orders
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Monthly Number of Orders (in Thousands)
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Crunchyroll Monthly Number of Buyers
- Crunchyroll had 221,209 buyers in 06/26.
- Across 2025, 1,327,730 buyers shopped at Crunchyroll.
Number of Buyers
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Monthly Number of Buyers (in Thousands)
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Crunchyroll Monthly Purchase Frequency
- Crunchyroll shoppers ordered about 1.4 times in 06/26.
- Across 2025, each Crunchyroll buyer placed 2.5 orders in total.
Purchase Frequency
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Monthly Purchase Frequency
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Crunchyroll Monthly Gross AOV After Deductions
- Crunchyroll's monthly gross AOV was US$10.91 in 06/26.
- For 2025, Crunchyroll's gross AOV before deductions was US$13.35.
Gross AOV
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Monthly Gross AOV After Deductions (in US$)
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See Every KPI Over Time in Profiles
Full history for conversion, AOV and order economics.
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