Hoka Sales by Country

The United States is Hoka's biggest market in 2025 at US$584m and a 67% share, ahead of the next largest markets.

Biggest Market

67%

2nd Biggest Market

8%

3rd Biggest Market

6%

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Hoka Revenue Share by Country

  • United States is Hoka's largest market at US$584m, a 67% share, in 2025.
  • United Kingdom is Hoka's second-largest market at US$72m, a 8% share, in 2025.
  • Japan is Hoka's third-largest market at US$50m, a 6% share, in 2025.
  • Canada is Hoka's fourth-largest market at US$40m, a 5% share, in 2025.
  • France is Hoka's fifth-largest market at US$31m, a 4% share, in 2025.

Market Share by Country in 2025

#CountryGMV Share 2025ShareGMV 2025
1
67%US$584m
2
8%US$72m
3
6%US$50m
4
5%US$40m
5
4%US$31m

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