Paper Source Company & Revenue
Main Country Selling to
United StatesMain Category
Hobby & LeisureRevenue (GMV)
2025Global Rank
2025Growth
2025 / 2024
E-Commerce Market Intelligence
Built on real transaction data and modeled by our analysts, so you know which markets to enter and which retailers are winning.
Paper Source Revenue & Forecast
Paper Source Revenue, Sales & Forecast
- Paper Source's e-commerce revenue reached US$19m in 2025.
- Paper Source's annual sales changed +21% year over year in 2025.
- In 2024, Paper Source's e-commerce revenue was US$16m.
Annual Revenue (GMV)
2025Forecast
2026Get Paper Source's full revenue forecast in Profiles to size future demand and plan ahead.
Explore ProfilesE-Commerce Revenue (GMV in Million US$)
Forecast
2026Get Paper Source's full revenue forecast in Profiles to size future demand and plan ahead.
Explore ProfilesBenchmark Paper Source Against Any Retailer
See where Paper Source leads or trails on revenue, growth and forecast, so you can spot the gaps worth acting on.
Discover Analyze & ComparePaper Source Monthly Sales & Revenue Development
- Paper Source's monthly e-commerce sales reached US$2m in 10/26.
- Paper Source's monthly sales changed -8% versus the previous month in 10/26.
- Across 2025, Paper Source's e-commerce revenue totaled US$19m.
Revenue Current Month (GMV)
10/26Compare with Other Retailers
Line up Paper Source's monthly trend against any retailer to see who is gaining.
Discover Analyze & CompareE-Commerce Revenue (GMV in Million US$)
Compare with Other Retailers
Line up Paper Source's monthly trend against any retailer to see who is gaining.
Discover Analyze & ComparePaper Source Top Stores by Revenue
- papersource.com is Paper Source's largest store at US$19m in United States, a +21% change versus 2024.
| # | Store | Main Market | GMV 2025 | Growth 24/25 |
|---|---|---|---|---|
| 1. |  papersource.com | US$19m | +21% |
Paper Source has only one top store, so there are no other stores to compare it with in this table.
Paper Source Sales by Country
The United States is Paper Source's biggest market in 2025 at US$19m and a 99% share, ahead of the next largest markets.
Paper Source Revenue Share by Country
- United States is Paper Source's largest market at US$19m, a 99% share, in 2025.
- Worldwide is Paper Source's second-largest market at US$0.2m, a 1% share, in 2025.
Market Share by Country in 2025
| # | Country | GMV Share 2025 | Share | GMV 2025 |
|---|---|---|---|---|
| 1 | 99% | US$19m | ||
| 2 | 1% | US$0.2m |
Paper Source Competitors
Paper Source's biggest store papersource.com, at US$19m GMV, is most similar to uncommongoods.com at a 96.5 Match Score, ahead of hallmark.com at 96.4 and moo.com at 95.6.
Paper Source Competitor Landscape
- uncommongoods.com is the store most similar to Paper Source's biggest store at a 96.5 Match Score, with US$0.1bn GMV.
- hallmark.com ranks next as a similar store at a 96.4 Match Score and US$0.1bn GMV.
- moo.com follows at a 95.6 Match Score and US$0.1bn GMV.
Paper Source's Biggest Store vs 5 Closest Stores
Total GMV 2025 (in US$ billion)
How We Define Competitors
The competitors here are generated with the Competitor Finder, which scores each store against its competitors on a Match Score. With the Competitor Finder you set your own Match Score from a range of similarity dimensions and refine it with filters, so this view is one example configuration and may not match how you define competition.
Discover Competitor Finder for More DetailsTop Paper Source Competitors & Similar Stores
- uncommongoods.com tops the stores most similar to Paper Source's biggest store at a 96.5 Match Score and a US$85 AOV.
- hallmark.com is a close alternative at a 96.4 Match Score and a US$44 AOV.
- moo.com follows at a 95.6 Match Score and a US$86 AOV.
Compare Now
Tick stores, then compare them side by side.
| Compare | # | Store | Match Score | GMV 2025 | Purchase Freq. 2025 | AOV 2025 |
|---|---|---|---|---|---|---|
| papersource.com | US$18.9m | 2.4 | US$83 | |||
| 1. | 97% | US$147.3m | 2.4 | US$85 | ||
| 2. | 96% | US$86.1m | 2.6 | US$44 | ||
| 3. | 96% | US$53.2m | 2.7 | US$86 | ||
| 4. | 95% | US$33.6m | 3.0 | US$66 | ||
| 5. | personalcreations.com | 94% | US$116.2m | 2.6 | US$50 |
Paper Source Customer Demographics
At papersource.com, Paper Source's biggest store, 14% of shoppers fall in the 18-to-24 age group and 29% sit in the low income group.
Paper Source Customers by Age & Income
- 14% of Paper Source shoppers fall in the 18-to-24 customer age group.
- 29% of Paper Source shoppers sit in the low income group.
- The age and income splits cover shoppers of papersource.com, Paper Source's largest store.
Breakdown by Age Group
Breakdown by Income Group
Paper Source Conversion Rate & Transaction KPIs
Paper Source converts visits at a 5.0% conversion rate in 2025, generating 227,981 orders from 93,322 buyers at a 2.4 purchase frequency.
Conversion Rate
2025Number of Orders
2025Number of Buyers
2025Purchase Frequency
2025Paper Source Average Order Value
- Paper Source's gross average order value (AOV) is US$95.91 in 2025.
- Discounts of US$11.58 and returns of US$5.54 took Paper Source's net AOV to US$78.78 in 2025.
- After US$4.03 VAT, Paper Source's final AOV was US$82.81 in 2025.
Average Order Value Calculation in 2025
Net AOV (before deductions)
Discounts
Returns
Net AOV (after deductions)
VAT
Gross AOV (after deductions)
Paper Source Monthly Number of Orders
- Paper Source recorded 18,120 orders in 10/26.
- Across 2025, Paper Source recorded 227,981 orders in total.
Number of Orders
10/26Compare with Other Retailers
Line up Paper Source's monthly number of orders trend against its competitors or any retailer of your choice.
Monthly Number of Orders (in Thousands)
Compare with Other Retailers
Line up Paper Source's monthly number of orders trend against its competitors or any retailer of your choice.
Paper Source Monthly Number of Buyers
- Paper Source had 12,507 buyers in 10/26.
- Across 2025, 93,322 buyers shopped at Paper Source.
Number of Buyers
10/26Track Monthly Momentum
Track Paper Source's full monthly history to spot momentum and seasonality.
Monthly Number of Buyers (in Thousands)
Track Monthly Momentum
Track Paper Source's full monthly history to spot momentum and seasonality.
Paper Source Monthly Purchase Frequency
- Paper Source shoppers ordered about 1.4 times in 10/26.
- Across 2025, each Paper Source buyer placed 2.4 orders in total.
Purchase Frequency
10/26Compare with Other Retailers
Line up Paper Source's monthly purchase frequency against its competitors or any retailer of your choice.
Monthly Purchase Frequency
Compare with Other Retailers
Line up Paper Source's monthly purchase frequency against its competitors or any retailer of your choice.
Paper Source Monthly Gross AOV After Deductions
- Paper Source's monthly gross AOV was US$82.8 in 10/26.
- For 2025, Paper Source's gross AOV before deductions was US$95.91.
Gross AOV
10/26Track Monthly Momentum
Track Paper Source's full monthly history to spot momentum and seasonality.
Monthly Gross AOV After Deductions (in US$)
Track Monthly Momentum
Track Paper Source's full monthly history to spot momentum and seasonality.
Paper Source Product Categories
Hobby & Leisure is Paper Source's biggest product category in 2025 at 82%, ahead of the next-largest categories in the full breakdown of what it sells.
Paper Source Revenue Breakdown by Product Category
- Hobby & Leisure is Paper Source's largest product category at 82% of 2025 sales.
- Furniture & Homeware is Paper Source's second-largest product category at 18% of 2025 sales.
Revenue Share by Category in 2025
| # | Category | Share 2025 | Further Breakdown | |
|---|---|---|---|---|
| 1 | 82% | |||
| 2 | 18% |
See the Complete Paper Source Profile
Every metric on this page plus markets, categories and shoppers in one view.
Discover Profiles
Paper Source's Competitors
Ready to Unlock the Full Power of ECDB?
Book a demo to see how ECDB's market intelligence can support your business.