Philips Company & Revenue
Revenue (GMV)
Global Rank
Conversion Rate
Average Order Value
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The values shown here refer to the retailer's largest online store. Aggregated total figures and values for other stores can be found in our tool.
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Philips Revenue & Turnover
Philips Annual Revenue & Growth by Year
Philips's annual sales on its online store philips.ro amounted to US$109m in 2024. This represents a change of <0% from the previous year. Philips's largest online store is expected to see a growth rate of 0-5% in 2025 compared to 2024, indicating a projected shift in performance.
Annual Revenue (GMV)
Annual Growth Forecast
eCommerce Revenue (GMV in Million US$)
Note: This chart is based on the GMV of the online store. Click here to learn more about our methodology and the available drilldown at ECDB.
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Philips Monthly Sales & Revenue Development
Retailers follow monthly revenue patterns, which depend on annual events, consumer habits, and economic conditions. In the case of Philips, revenues in July of 2025 were US$8m on its domain philips.ro. This marks a change in monthly revenues of <0% from June.
Revenue Current Month (GMV)
Growth from Previous Month
Monthly eCommerce Revenue (GMV in Million US$)
Note: This chart is based on the GMV of the online store. Click here to learn more about our methodology and the available drilldown at ECDB.
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Philips Sales by Country & Market Shares
Philips's main market is Romania, where its main online store, philips.ro, generated 100% of revenues in 2024. Philips engages in markets that support its strategic objectives, whether through domestic focus or cross-border expansion.
Market Shares by Country
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Philips Revenue Split by Product Categories
Philips sales by product category provide a deeper look into its income structure. Philips's most significant category is Electronics, which accounts for 80% of total sales in 2024 at its largest online store, philips.ro. The analysis of sales by category provides a clearer picture of how different segments contribute to overall performance.
Revenue Breakdown by Category
Electronics (80%)
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Philips Marketplace Sales: 1st & 3rd Party GMV
1P vs 3P Revenue/Sales
Philips's marketplace sales are illustrated by its GMV development. A distinction is made between 1P (first-party) and 3P (third-party) sales, where Philips either acts as the seller (1P) or distributes products from other sellers (3P). In 2024, Philips's' 1P sales contributed 100% to total GMV, while the 3P GMV accounted for 0%.
3P Share
3P Share Forecast
20251P/3P Revenue/Sales Split
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Philips Top Stores
Philips's flagship domain philips.ro generated revenues of US$109m in 2024. Forecasts expect a revenue change of 0-5% in the coming year.
Top Online Stores by GMV (in Million US$)
philips.roIdentify Top Stores with Full Revenue Breakdown
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| Position | Store | 2020 | 2021 | 2022 | 2023 | 2024 | 2025 |
|---|---|---|---|---|---|---|---|
| 1. | philips.ro S.C. Philips Romania S.R.L | 109 |
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Note: This ranking is based on GMV. Click here to learn more about our methodology and the drilldown available at ECDB.
Philips Competitor Analysis & Similar Stores
romstal.ro is the closest competitor to Philips's largest online store philips.ro, with a similarity score of 94.4% in 2024. flip.ro is another key store with a high similarity score of 92.7%. This competitor analysis provides a concise overview of comparable online stores for market performance benchmarking.
Top Competitors and Similar Stores
philips.ro
Mainromstal.ro
94.4%flip.ro
92.7%Compare This Retailer With the Right Peers
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Philips Transaction KPIs: Conversion Rate, Average Order Value
Analyzing transactions on Philips's largest online store philips.ro reveals key metrics like conversion rate, average order value, discount rate, and return rate. The store's conversion rate reached 1.5-2.0% in 2024, offering insight into user behavior.
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Average Order Value
Return Rate
Discount Rate
Philips Payment, Shipping and Shop Software Provider Landscape
Payment and shipping options have a major impact on customer satisfaction. In the case of Philips, the payment providers VISA (Cards) and Mastercard (Cards) are available at its largest online store, philips.ro. Shipping providers, on the other hand, vary significantly depending on the market. Overall, philips.ro offers DPD.
Payment Provider
Shipping Provider
Shop Software
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