Annual Revenue
Global Rank
Conversation Rate
Average Order Value
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The values shown here refer to the retailer's largest online store. Aggregated total figures and values for other stores can be found in our tool.
Proshop's annual sales on its online store proshop.dk amounted to US$296m in 2024. This represents a change of 15-20% from the previous year. Proshop's largest online store is expected to see a growth rate of 5-10% in 2025 compared to 2024, indicating a projected shift in performance.
Annual Revenue
Annual Growth Forecast
eCommerce Revenue (in Million US$)
For the sake of simplicity, we refer to revenue here. Our tool provides a more detailed distinction between Net Sales and GMV.
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Retailers follow monthly revenue patterns, which depend on annual events, consumer habits, and economic conditions. In the case of Proshop, revenues in May of 2025 were US$26m on its domain proshop.dk. This marks a change in monthly revenues of 0-5% from April.
Revenue Current Month
Growth from Previous Month
Monthly eCommerce Revenue (in Million US$)
For the sake of simplicity, we refer to revenue here. Our tool provides a more detailed distinction between Net Sales and GMV.
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Proshop sales by product category provide a deeper look into its income structure. Proshop's most significant category is Electronics, which accounts for 54% of total sales in 2024 at its largest online store, proshop.dk. The analysis of sales by category provides a clearer picture of how different segments contribute to overall performance.
Revenue Breakdown by Category
Electronics (54%)
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Regularly updated figures from Proshop's latest annual report provide us with the company's financial figures that are indicative of its business performance and outlook. In 2024, Proshop's gross profit was US$24m, while its operating profit was US$7m.
Gross Profit
Operating Profit
Net Income
2024Earnings per Share
2024Total Assets
2024Total Equity
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Proshop had a headcount of 206 in 2024. Meanwhile approximately US$2m was generated per employee in 2024
Revenue per Employee (in Million US$)
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Proshop's flagship domain proshop.dk generated revenues of US$296m in 2024. Forecasts expect a revenue change of 5-10% in the coming year.
Position | Store | 2020 | 2021 | 2022 | 2023 | 2024 | 2025 |
---|---|---|---|---|---|---|---|
1. | proshop.dk Proshop A/S | 296 |
elgiganten.dk is the closest competitor to Proshop's largest online store proshop.dk, with a similarity score of 96.6% in 2024. bilka.dk is another key store with a high similarity score of 94.6%. This competitor analysis provides a concise overview of comparable online stores for market performance benchmarking.
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Analyzing transactions on Proshop's largest online store proshop.dk reveals key metrics like conversion rate, average order value, discount rate, and return rate. The store's conversion rate reached 2.5-3.0% in 2024, offering insight into user behavior.
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Average Order Value
Return Rate
Discount Rate
Payment and shipping options have a major impact on customer satisfaction. In the case of Proshop, the payment providers Klarna (Invoice) and Apple Pay (E-wallets) are available at its largest online store, proshop.dk. Shipping providers, on the other hand, vary significantly depending on the market. Overall, proshop.dk offers Self-collection / Click & collect, PostNord and Burd.
Payment Provider
Shipping Provider
Shop Software
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