Revenue (GMV)
Global Rank
Conversion Rate
Average Order Value
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The values shown here refer to the retailer's largest online store. Aggregated total figures and values for other stores can be found in our tool.
Swiss Colony's annual sales on its online store swisscolony.com amounted to US$46m in 2024. This represents a change of 0-5% from the previous year. Swiss Colony's largest online store is expected to see a growth rate of 0-5% in 2025 compared to 2024, indicating a projected shift in performance.
Annual Revenue (GMV)
Annual Growth Forecast
eCommerce Revenue (GMV in Million US$)
Note: This chart is based on the GMV of the online store. Click here to learn more about our methodology and the available drilldown at ECDB.
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Retailers follow monthly revenue patterns, which depend on annual events, consumer habits, and economic conditions. In the case of Swiss Colony, revenues in June of 2025 were US$4m on its domain swisscolony.com. This marks a change in monthly revenues of 0-5% from May.
Revenue Current Month (GMV)
Growth from Previous Month
Monthly eCommerce Revenue (GMV in Million US$)
Note: This chart is based on the GMV of the online store. Click here to learn more about our methodology and the available drilldown at ECDB.
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Swiss Colony sales by product category provide a deeper look into its income structure. Swiss Colony's most significant category is Grocery, which accounts for 58% of total sales in 2024 at its largest online store, swisscolony.com. The analysis of sales by category provides a clearer picture of how different segments contribute to overall performance.
Revenue Breakdown by Category
Grocery (58%)
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Swiss Colony's marketplace sales are illustrated by its GMV development. A distinction is made between 1P (first-party) and 3P (third-party) sales, where Swiss Colony either acts as the seller (1P) or distributes products from other sellers (3P). In 2024, Swiss Colony's' 1P sales contributed 100% to total GMV, while the 3P GMV accounted for 0%.
3P Share
3P Share Forecast
20251P/3P Revenue/Sales Split
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Swiss Colony's flagship domain swisscolony.com generated revenues of US$46m in 2024. Forecasts expect a revenue change of 0-5% in the coming year.
Position | Store | 2020 | 2021 | 2022 | 2023 | 2024 | 2025 |
---|---|---|---|---|---|---|---|
1. | swisscolony.com The Swiss Colony, LLC | 46 |
oreo.com is the closest competitor to Swiss Colony's largest online store swisscolony.com, with a similarity score of 99.0% in 2024. imperfectfoods.com is another key store with a high similarity score of 98.8%. This competitor analysis provides a concise overview of comparable online stores for market performance benchmarking.
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Analyzing transactions on Swiss Colony's largest online store swisscolony.com reveals key metrics like conversion rate, average order value, discount rate, and return rate. The store's conversion rate reached 4.5-5.0% in 2024, offering insight into user behavior.
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Average Order Value
Return Rate
Discount Rate
Payment and shipping options have a major impact on customer satisfaction. In the case of Swiss Colony, the payment providers Mastercard (Cards), VISA (Cards) and American Express (Cards) are available at its largest online store, swisscolony.com. Shipping providers, on the other hand, vary significantly depending on the market. Overall, swisscolony.com offers USPS (United States Postal Service) and FedEx.
Payment Provider
Shipping Provider
Shop Software
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