Total Wine Competitors

Total Wine's biggest store totalwine.com, at US$791m GMV, is most similar to danmurphys.com.au at a 74.9 Match Score, ahead of jiuxian.com at 74.6.

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Total Wine Competitor Landscape

  • danmurphys.com.au is the store most similar to Total Wine's biggest store at a 74.9 Match Score, with US$0.6bn GMV.
  • jiuxian.com ranks next as a similar store at a 74.6 Match Score and US$1.0bn GMV.

Total Wine's Biggest Store vs 5 Closest Stores

Match Score
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Total GMV 2025 (in US$ billion)

How We Define Competitors

The competitors here are generated with the Competitor Finder, which scores each store against its competitors on a Match Score. With the Competitor Finder you set your own Match Score from a range of similarity dimensions and refine it with filters, so this view is one example configuration and may not match how you define competition.

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Top Total Wine Competitors & Similar Stores

  • danmurphys.com.au tops the stores most similar to Total Wine's biggest store at a 74.9 Match Score and a US$124 AOV.
  • jiuxian.com is a close alternative at a 74.6 Match Score and a US$114 AOV.

Compare Now

Tick stores, then compare them side by side.

Compare #StoreMatch ScoreGMV 2025Purchase Freq. 2025AOV 2025
totalwine.com
US$790.7m3.9US$136
1.
75%
US$626.5m3.9US$124
2.
jiuxian.com
75%
US$1,029.7m3.7US$114

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