Tumi Company & Revenue

Main Category

Fashion

Main Country Selling to

United States

Revenue (GMV)

US$58m

2025

Global Rank

2,815

2025

Conversion Rate

1.5-2.0%

2025

Average Order Value

2025

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Revenue Development

Country & Category Splits

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Transaction KPIs

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The values shown here refer to the retailer's largest online store. Aggregated total figures and values for other stores can be found in our tool.

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Revenue & Turnover Sales by Country & Market Shares Revenue Split by Product Categories Customer Demographics and Shopper Insights Marketplace Sales: 1st & 3rd Party GMV Top Stores Other Retailers in the Market Transaction KPIs: Conversion Rate, Average Order Value Payment, Shipping and Shop Software Provider Landscape

Tumi Revenue & Turnover

Tumi Annual Revenue & Growth by Year

Tumi's annual sales amounted to US$58m in 2025. This represents a change of <0% from the previous year. Tumi is expected to see a growth rate of 0-5% in 2026 compared to 2025, indicating a projected shift in performance.

Annual Revenue (GMV)

US$58m

2025

Annual Growth Forecast

0-5%

25/26

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E-Commerce Revenue (GMV in Million US$)

2023

2024

2025

2026

2027

Note: This chart is based on the GMV of the retailer. Click here to learn more about our methodology and the available drilldown at ECDB.

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Tumi Monthly Sales & Revenue Development

Retailers follow monthly revenue patterns, which depend on annual events, consumer habits, and economic conditions. In the case of Tumi, revenues in April of 2026 were US$4m. This marks a change in monthly revenues of 0-5% from March.

Revenue Current Month (GMV)

US$4m

04/26

Growth from Previous Month

0-5%

03/26-04/26

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Monthly E-Commerce Revenue (GMV in Million US$)

12-2025

01-2026

02-2026

03-2026

US$4m

04-2026

Note: This chart is based on the GMV of the retailer. Click here to learn more about our methodology and the available drilldown at ECDB.

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Tumi Sales by Country & Market Shares

Tumi's main market is the United States, where the retailer generated 42% of revenues in 2025. Tumi engages in markets that support its strategic objectives, whether through domestic focus or cross-border expansion.

Market Shares by Country

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Tumi Revenue Split by Product Categories

Tumi sales by product category provide a deeper look into its income structure. Tumi's most significant category is Fashion, which accounts for 98% of total sales in 2025. The analysis of sales by category provides a clearer picture of how different segments contribute to overall performance.

Revenue Breakdown by Category

2025

Fashion (98%)

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Tumi Customer Demographics and Shopper Insights

11% of the customers of tumi.com, the largest store of Tumi, are in the 18–24 years age group, contributing to the retailer’s overall customer demographics. The remaining shoppers are distributed across the other age groups. At the same time, 25% of the customers of tumi.com are in the low income group, adding further detail to these customer demographics and providing customer insights into different audience segments.

Revenue Breakdown by Customer Age Groups

2025

18-24 (11.0%)

Revenue Breakdown by Customer Income Groups

2025

Low (25.0%)

Tumi Marketplace Sales: 1st & 3rd Party GMV

1P vs 3P Revenue/Sales

Tumi's marketplace sales are illustrated by its GMV development. A distinction is made between 1P (first-party) and 3P (third-party) sales, where Tumi either acts as the seller (1P) or distributes products from other sellers (3P). In 2025, Tumi's 1P sales contributed 100% to total GMV, while the 3P GMV accounted for 0%.

3P Share

2025

3P Share Forecast

2026

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1P/3P Revenue/Sales Split

2022

2023

2024

100%0%

2025

2026

1P Activity

3P Activity

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Tumi Top Stores

Tumi's flagship domain tumi.com generated revenues of US$33m in 2025. Forecasts expect a revenue change of 0-5% in the coming year.

Top Online Stores by GMV (in Million US$)

# 1

tumi.com

Tumi, Inc.

2022

2023

2024

2025

2026

Position

Store

tumi.com

Tumi, Inc.

2021

2022

2023

2024

2025

2026

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Position	Store	2025
1.	tumi.com Tumi, Inc.	33
1.	tumi Example 123
2.	tumi Store Name Some 24
3.	tumi Emerald Emera
4.	tumi Rose HRU
5.	tumi Cake Store Company 24
6.	tumi Lime Database Inc.
7.	tumi Cyan CPU Chips Something
8.	tumi Gray Singal Company
9.	tumi Scissor Indigo

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Note: This ranking is based on GMV. Click here to learn more about our methodology and the drilldown available at ECDB.

Tumi - Other Retailers in the Market

Online stores such as aersf.com and ensorings.com are part of the wider e-commerce landscape in which tumi.com operates.

Overview of Retailers Across the Broader Market

tumi.com

aersf.com

ensorings.com

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Tumi Transaction KPIs: Conversion Rate, Average Order Value

Analyzing transactions on Tumi reveals key metrics like conversion rate, average order value, discount rate, and return rate. The store's conversion rate reached 1.5-2.0% in 2025, offering insight into user behavior.

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Conversion Rate

1.5-2.0%

2025

Average Order Value

2025

Return Rate

2025

Discount Rate

2025

Tumi Payment, Shipping and Shop Software Provider Landscape

Payment and shipping options have a major impact on customer satisfaction. In the case of Tumi, the payment providers Mastercard (Cards), VISA (Cards) and American Express (Cards) are available. Shipping providers, on the other hand, vary significantly depending on the market. Overall, Tumi offers UPS (United Parcel Service) and Self-collection / Click & collect.

Payment Provider

Mastercard (Cards)

Shipping Provider

UPS (United Parcel Service)

Shop Software

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