Accessories and Handbags Industry in Mexico

Mexican Bags & Accessories eCommerce: Market Size & Growth

eCommerce Revenue by Year & Annual Growth Rate

The Mexican Bags & Accessories eCommerce Market generated an eCommerce revenue of US$1,553m in 2024, reflecting an eCommerce growth rate of 25-30% compared to the previous year. Projections for 2025 see the eCommerce market trending toward a change of 20-25%.

Monthly eCommerce Revenue & Growth

Online sales are subject to changes throughout a year that are determined by broader consumer habits, cultural preferences, and the general state of the economy. In the Mexican Bags & Accessories eCommerce Market, monthly revenues in May of 2025 were US$166m. This represents a change of 10-15% from the previous month.

Mexican Bags & Accessories eCommerce: Product Categories

In the Mexican Bags & Accessories eCommerce Market, Jewelry & Watches is the largest category, contributing 42% to the markets's total revenue. Among all eCommerce product categories, it holds the leading position in terms of revenue share and consumer demand.

Biggest Online Retailers in Mexican Bags & Accessories eCommerce

The largest eCommerce retailer in the Mexican Bags & Accessories eCommerce Market is liverpool.com.mx, with an online revenue of US$382m in 2024. Its revenue changed by 25-30% in 2024. Following in second place is walmart.com.mx, followed by amazon.com.mx in third place.

# 1

liverpool.com.mx

Biggest Category

Fashion

Biggest Country

Mexico

Growth 24/25

10-15%

Revenue

US$382m

# 2

walmart.com.mx

Biggest Category

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Biggest Country

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Growth 24/25

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Revenue

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# 3

amazon.com.mx

Biggest Category

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Biggest Country

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Growth 24/25

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Revenue

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Position	Store	Biggest Category	Biggest Country	Growth 24/25	Revenue
1.	liverpool.com.mx	Fashion	Mexico	10-15%	US$382m
2.	walmart.com.mx	Unlock	Unlock	Unlock	Unlock
3.	amazon.com.mx	Unlock	Unlock	Unlock	Unlock
4.	example123.bla	Unlock	Unlock	Unlock	Unlock
5.	storenamesome-24.xbz	Unlock	Unlock	Unlock	Unlock
6.	emerald-emerald.xb	Unlock	Unlock	Unlock	Unlock
7.	roserose.hru	Unlock	Unlock	Unlock	Unlock
8.	cakestore24.zwr	Unlock	Unlock	Unlock	Unlock
9.	limedatabase.yzu	Unlock	Unlock	Unlock	Unlock
10.	cyan-cpu-chips.yzu	Unlock	Unlock	Unlock	Unlock

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Mexican Bags & Accessories eCommerce Penetration: Online Market Share

The Mexican Bags & Accessories eCommerce Market reached an online share of 20-25% in 2024. This eCommerce market share measures what percentage of revenues are generated through online channels. The online share is expected to reach 20-25% in 2025.

Mexican Bags & Accessories eCommerce: Conversion Funnel KPIs

In 2024, the add-to-cart rate for the Mexican Bags & Accessories eCommerce Market was 7.5-8.0%, while the cart abandonment rate was 89.0-89.5%,. The eCommerce shopping statistics of consumers buying are used to benchmark performance for eCommerce retailers in the market.

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