Eight Sleep Conversion Rate & Transaction KPIs
Eight Sleep converts visits at a 1.9% conversion rate in 2025, generating 266,161 orders from 171,009 buyers at a 1.6 purchase frequency.
Conversion Rate
2025Number of Orders
2025Number of Buyers
2025Purchase Frequency
2025
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Eight Sleep Average Order Value
- Eight Sleep's gross average order value (AOV) is US$1,082.67 in 2025.
- Discounts of US$140.98 and returns of US$32.98 took Eight Sleep's net AOV to US$908.71 in 2025.
- After US$83.97 VAT, Eight Sleep's final AOV was US$992.68 in 2025.
Average Order Value Calculation in 2025
Net AOV (before deductions)
Discounts
Returns
Net AOV (after deductions)
VAT
Gross AOV (after deductions)
Eight Sleep Monthly Number of Orders
- Eight Sleep recorded 34,156 orders in 10/26.
- Across 2025, Eight Sleep recorded 266,161 orders in total.
Number of Orders
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Monthly Number of Orders (in Thousands)
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Eight Sleep Monthly Number of Buyers
- Eight Sleep had 31,343 buyers in 10/26.
- Across 2025, 171,009 buyers shopped at Eight Sleep.
Number of Buyers
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Monthly Number of Buyers (in Thousands)
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Eight Sleep Monthly Purchase Frequency
- Eight Sleep shoppers ordered about 1.1 times in 10/26.
- Across 2025, each Eight Sleep buyer placed 1.6 orders in total.
Purchase Frequency
10/26Compare with Other Retailers
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Monthly Purchase Frequency
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Eight Sleep Monthly Gross AOV After Deductions
- Eight Sleep's monthly gross AOV was US$574.68 in 10/26.
- For 2025, Eight Sleep's gross AOV before deductions was US$1,082.67.
Gross AOV
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Monthly Gross AOV After Deductions (in US$)
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See Every KPI Over Time in Profiles
Full history for conversion, AOV and order economics.
Discover Profiles
Conversion Rate & Transaction KPIs of Eight Sleep's Competitors
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