Fashion Nova Customer Demographics

At fashionnova.com, Fashion Nova's biggest store, 23% of shoppers fall in the 18-to-24 age group and 40% sit in the low income group.

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Fashion Nova Customers by Age & Income

  • 23% of Fashion Nova shoppers fall in the 18-to-24 customer age group.
  • 40% of Fashion Nova shoppers sit in the low income group.
  • The age and income splits cover shoppers of fashionnova.com, Fashion Nova's largest store.

Breakdown by Age Group

Breakdown by Income Group

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