Homechoice Company & Revenue
Annual Revenue
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Conversation Rate
Average Order Value
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The values shown here refer to the retailer's largest online store. Aggregated total figures and values for other stores can be found in our tool.
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Homechoice Revenue & Turnover
Homechoice Annual Revenue & Growth by Year
Homechoice's annual sales on its online store homechoice.co.za amounted to US$15m in 2024. This represents a change of <0% from the previous year. Homechoice's largest online store is expected to see a growth rate of <0% in 2025 compared to 2024, indicating a projected shift in performance.
Annual Revenue
Annual Growth Forecast
eCommerce Revenue (in Million US$)
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Homechoice Monthly Sales & Revenue Development
Retailers follow monthly revenue patterns, which depend on annual events, consumer habits, and economic conditions. In the case of Homechoice, revenues in April of 2025 were US$1m on its domain homechoice.co.za. This marks a change in monthly revenues of <0% from March.
Revenue Current Month
Growth from Previous Month
03/25-04/25Monthly eCommerce Revenue (in Million US$)
For the sake of simplicity, we refer to revenue here. Our tool provides a more detailed distinction between Net Sales and GMV.
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Homechoice Sales by Country & Market Shares
Homechoice's main market is South Africa, where its main online store, homechoice.co.za, generated 100% of revenues in 2024. Homechoice engages in markets that support its strategic objectives, whether through domestic focus or cross-border expansion.
Market Shares by Country
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Homechoice Revenue Split by Product Categories
Homechoice sales by product category provide a deeper look into its income structure. Homechoice's most significant category is Furniture & Homeware, which accounts for 40% of total sales in 2024 at its largest online store, homechoice.co.za. The analysis of sales by category provides a clearer picture of how different segments contribute to overall performance.
Revenue Breakdown by Category
Furniture & Homeware (40%)
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Homechoice Financial Analysis: Earnings, Net Worth, Profits
Regularly updated figures from Homechoice's latest annual report provide us with the company's financial figures that are indicative of its business performance and outlook. In 2024, Homechoice's gross profit was US$112m, while its operating profit was US$45m.
Gross Profit
Operating Profit
Net Income
2024Earnings per Share
2024Total Assets
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Homechoice Top Stores
Homechoice's flagship domain homechoice.co.za generated revenues of US$15m in 2024. Forecasts expect a revenue change of <0% in the coming year.
Top Online Stores by Net Sales (in Million US$)
homechoice.co.zaIdentify Top Stores with Full Revenue Breakdown
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| Position | Store | 2020 | 2021 | 2022 | 2023 | 2024 | 2025 |
|---|---|---|---|---|---|---|---|
| 1. | homechoice.co.za HomeChoice International Plc | 15 |
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Homechoice Competitor Analysis & Similar Stores
snatcher.co.za is the closest competitor to Homechoice's largest online store homechoice.co.za, with a similarity score of 95.7% in 2024. decofurnsa.co.za is another key store with a high similarity score of 94.8%. This competitor analysis provides a concise overview of comparable online stores for market performance benchmarking.
Top Competitors and Similiar Stores
homechoice.co.za
Mainsnatcher.co.za
95.7%decofurnsa.co.za
94.8%Compare This Retailer With the Right Peers
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Homechoice Transaction KPIs: Conversion Rate, Average Order Value
Analyzing transactions on Homechoice's largest online store homechoice.co.za reveals key metrics like conversion rate, average order value, discount rate, and return rate. The store's conversion rate reached 1.0-1.5% in 2024, offering insight into user behavior.
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Conversion Rate
Average Order Value
Return Rate
Discount Rate
Homechoice Payment, Shipping and Shop Software Provider Landscape
Payment and shipping options have a major impact on customer satisfaction. In the case of Homechoice, the payment providers VISA (Cards), Mastercard (Cards) and Ozow (E-wallets) are available at its largest online store, homechoice.co.za. Shipping providers, on the other hand, vary significantly depending on the market. Overall, homechoice.co.za offers Not communicated.
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Shop Software
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