Woolworths Company & Revenue
Annual Revenue
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Conversation Rate
Average Order Value
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The values shown here refer to the retailer's largest online store. Aggregated total figures and values for other stores can be found in our tool.
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Woolworths Revenue & Turnover
Woolworths Annual Revenue & Growth by Year
Woolworths's annual sales on its online store woolworths.com.au amounted to US$4,613m in 2024. This represents a change of 10-15% from the previous year. Woolworths's largest online store is expected to see a growth rate of 5-10% in 2025 compared to 2024, indicating a projected shift in performance.
Annual Revenue
Annual Growth Forecast
eCommerce Revenue (in Million US$)
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Woolworths Monthly Sales & Revenue Development
Retailers follow monthly revenue patterns, which depend on annual events, consumer habits, and economic conditions. In the case of Woolworths, revenues in April of 2025 were US$507m on its domain woolworths.com.au. This marks a change in monthly revenues of 40-45% from March.
Revenue Current Month
Growth from Previous Month
03/25-04/25Monthly eCommerce Revenue (in Million US$)
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Woolworths Sales by Country & Market Shares
Woolworths's main market is Australia, where its main online store, woolworths.com.au, generated 100% of revenues in 2024. Woolworths engages in markets that support its strategic objectives, whether through domestic focus or cross-border expansion.
Market Shares by Country
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Woolworths Revenue Split by Product Categories
Woolworths sales by product category provide a deeper look into its income structure. Woolworths's most significant category is Grocery, which accounts for 53% of total sales in 2024 at its largest online store, woolworths.com.au. The analysis of sales by category provides a clearer picture of how different segments contribute to overall performance.
Revenue Breakdown by Category
Grocery (53%)
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Woolworths Financial Analysis: Earnings, Net Worth, Profits
Regularly updated figures from Woolworths's latest annual report provide us with the company's financial figures that are indicative of its business performance and outlook. In 2023, Woolworths's gross profit was US$12,325m, while its operating profit was US$1,074m.
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Operating Profit
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2023Earnings per Share
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Woolworths Number of Employees
Woolworths had a headcount of 201,413 in 2023. Meanwhile approximately US$0.2m was generated per employee in 2023
Revenue per Employee (in Million US$)
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Woolworths Top Stores
Woolworths's flagship domain woolworths.com.au generated revenues of US$4,613m in 2024. Forecasts expect a revenue change of 5-10% in the coming year.
Top Online Stores by Net Sales (in Million US$)
woolworths.com.auIdentify Top Stores with Full Revenue Breakdown
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| Position | Store | 2020 | 2021 | 2022 | 2023 | 2024 | 2025 |
|---|---|---|---|---|---|---|---|
| 1. | woolworths.com.au Woolworths Group, Ltd. | 4,613 |
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Woolworths Competitor Analysis & Similar Stores
coles.com.au is the closest competitor to Woolworths's largest online store woolworths.com.au, with a similarity score of 99.4% in 2024. mymarket.gr is another key store with a high similarity score of 79.7%. This competitor analysis provides a concise overview of comparable online stores for market performance benchmarking.
Top Competitors and Similiar Stores
woolworths.com.au
Maincoles.com.au
99.4%mymarket.gr
79.7%Compare This Retailer With the Right Peers
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Woolworths Transaction KPIs: Conversion Rate, Average Order Value
Analyzing transactions on Woolworths's largest online store woolworths.com.au reveals key metrics like conversion rate, average order value, discount rate, and return rate. The store's conversion rate reached 3.0-3.5% in 2024, offering insight into user behavior.
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Conversion Rate
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Return Rate
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Woolworths Payment, Shipping and Shop Software Provider Landscape
Payment and shipping options have a major impact on customer satisfaction. In the case of Woolworths, the payment providers VISA (Cards), Mastercard (Cards) and American Express (Cards) are available at its largest online store, woolworths.com.au. Shipping providers, on the other hand, vary significantly depending on the market. Overall, woolworths.com.au offers Own delivery service and Self-collection / Click & collect.
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Shop Software
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