Lululemon Sales by Country
Retailer View
Online revenue generated as a retailer via own D2C channels
The United States is Lululemon's biggest market in 2025 at US$3,308m and a 63% share, ahead of the next largest markets.
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Lululemon Revenue Share by Country
- United States is Lululemon's largest market at US$3,308m, a 63% share, in 2025.
- Canada is Lululemon's second-largest market at US$938m, a 18% share, in 2025.
- Australia is Lululemon's third-largest market at US$343m, a 7% share, in 2025.
- United Kingdom is Lululemon's fourth-largest market at US$261m, a 5% share, in 2025.
- South Korea is Lululemon's fifth-largest market at US$104m, a 2% share, in 2025.
Market Share by Country in 2025
| # | Country | GMV Share 2025 | Share | GMV 2025 |
|---|---|---|---|---|
| 1 | 63% | US$3,308m | ||
| 2 | 18% | US$938m | ||
| 3 | 7% | US$343m | ||
| 4 | 5% | US$261m | ||
| 5 | 2% | US$104m |
Brand View
Total revenue across all revenue streams
The United States is Lululemon's biggest market in 2025 at US$2,846m and a 57% share, ahead of the next largest markets.
Lululemon Revenue Share by Country
- United States is Lululemon's largest market at US$2,846m, a 57% share, in 2025.
- Canada is Lululemon's second-largest market at US$639m, a 13% share, in 2025.
- Australia is Lululemon's third-largest market at US$175m, a 4% share, in 2025.
- South Korea is Lululemon's fourth-largest market at US$115m, a 2% share, in 2025.
- United Kingdom is Lululemon's fifth-largest market at US$90m, a 2% share, in 2025.
Market Share by Country in 2025
| # | Country | GMV Share 2025 | Share | GMV 2025 |
|---|---|---|---|---|
| 1 | 57% | US$2,846m | ||
| 2 | 13% | US$639m | ||
| 3 | 4% | US$175m | ||
| 4 | 2% | US$115m | ||
| 5 | 2% | US$90m |
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