Original Penguin Company & Revenue

Main Category
Main Country Selling to

Annual Revenue

US$14m
2024

Global Rank

8,319
2024

Conversation Rate

2024

Average Order Value

2024

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Revenue Development
Country & Category Splits
Company Financials
Transaction KPIs

The values shown here refer to the retailer's largest online store. Aggregated total figures and values for other stores can be found in our tool.

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Original Penguin Revenue & Turnover

Original Penguin Annual Revenue & Growth by Year

Original Penguin's annual sales on its online store originalpenguin.com amounted to US$14m in 2024. This represents a change of 10-15% from the previous year. Original Penguin's largest online store is expected to see a growth rate of 5-10% in 2025 compared to 2024, indicating a projected shift in performance.

Annual Revenue

US$14m
2024

Annual Growth Forecast

24/25

eCommerce Revenue (in Million US$)

2022
2023
14
2024
2025
2026

For the sake of simplicity, we refer to revenue here. Our tool provides a more detailed distinction between Net Sales and GMV.

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Original Penguin Monthly Sales & Revenue Development

Retailers follow monthly revenue patterns, which depend on annual events, consumer habits, and economic conditions. In the case of Original Penguin, revenues in April of 2025 were US$1m on its domain originalpenguin.com. This marks a change in monthly revenues of 25-30% from March.

Revenue Current Month

04/25

Growth from Previous Month

03/25-04/25

Monthly eCommerce Revenue (in Million US$)

12-2024
01-2025
02-2025
03-2025
04-2025

For the sake of simplicity, we refer to revenue here. Our tool provides a more detailed distinction between Net Sales and GMV.

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Original Penguin Sales by Country & Market Shares

Original Penguin's main market is the United States, where its main online store, originalpenguin.com, generated 100% of revenues in 2024. Original Penguin engages in markets that support its strategic objectives, whether through domestic focus or cross-border expansion.

Market Shares by Country

World Map

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Original Penguin Revenue Split by Product Categories

Original Penguin sales by product category provide a deeper look into its income structure. Original Penguin's most significant category is Fashion, which accounts for 100% of total sales in 2024 at its largest online store, originalpenguin.com. The analysis of sales by category provides a clearer picture of how different segments contribute to overall performance.

Revenue Breakdown by Category

2024

Fashion (100%)

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Original Penguin Top Stores

Original Penguin's flagship domain originalpenguin.com generated revenues of US$14m in 2024. Forecasts expect a revenue change of 5-10% in the coming year.

Top Online Stores by Net Sales (in Million US$)

# 1
originalpenguin.com
Perry Ellis Europe, Ltd.
2021

2022

2023

2024

2025

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Original Penguin Competitor Analysis & Similar Stores

alexmill.com is the closest competitor to Original Penguin's largest online store originalpenguin.com, with a similarity score of 100.0% in 2024. natori.com is another key store with a high similarity score of 100.0%. This competitor analysis provides a concise overview of comparable online stores for market performance benchmarking.

Top Competitors and Similiar Stores

originalpenguin.com
Main
alexmill.com
100.0%
natori.com
100.0%

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Original Penguin Transaction KPIs: Conversion Rate, Average Order Value

Analyzing transactions on Original Penguin's largest online store originalpenguin.com reveals key metrics like conversion rate, average order value, discount rate, and return rate. The store's conversion rate reached 2.0-2.5% in 2024, offering insight into user behavior.

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Conversion Rate

2.0-2.5%
2024

Average Order Value

2024

Return Rate

2024

Discount Rate

2024

Original Penguin Payment, Shipping and Shop Software Provider Landscape

Payment and shipping options have a major impact on customer satisfaction. In the case of Original Penguin, the payment providers VISA (Cards), Mastercard (Cards) and American Express (Cards) are available at its largest online store, originalpenguin.com. Shipping providers, on the other hand, vary significantly depending on the market. Overall, originalpenguin.com offers Not communicated.

Payment Provider

VISA (Cards)

Shipping Provider

Not communicated

Shop Software

Klarna Logo
American Express Logo
UPS Logo
Shopify Logo

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