Pets Place Company & Revenue
Main Country Selling to
NetherlandsMain Category
Hobby & LeisureRevenue (GMV)
2025Global Rank
2025Growth
2025 / 2024
E-Commerce Market Intelligence
Built on real transaction data and modeled by our analysts, so you know which markets to enter and which retailers are winning.
Pets Place Revenue & Forecast
Pets Place Revenue, Sales & Forecast
- Pets Place's e-commerce revenue reached US$45m in 2025.
- Pets Place's annual sales changed -6% year over year in 2025.
- In 2024, Pets Place's e-commerce revenue was US$48m.
Annual Revenue (GMV)
2025Forecast
2026Get Pets Place's full revenue forecast in Profiles to size future demand and plan ahead.
Explore ProfilesE-Commerce Revenue (GMV in Million US$)
Forecast
2026Get Pets Place's full revenue forecast in Profiles to size future demand and plan ahead.
Explore ProfilesBenchmark Pets Place Against Any Retailer
See where Pets Place leads or trails on revenue, growth and forecast, so you can spot the gaps worth acting on.
Discover Analyze & ComparePets Place Monthly Sales & Revenue Development
- Pets Place's monthly e-commerce sales reached US$4m in 10/26.
- Pets Place's monthly sales changed +7% versus the previous month in 10/26.
- Across 2025, Pets Place's e-commerce revenue totaled US$45m.
Revenue Current Month (GMV)
10/26Compare with Other Retailers
Line up Pets Place's monthly trend against any retailer to see who is gaining.
Discover Analyze & CompareE-Commerce Revenue (GMV in Million US$)
Compare with Other Retailers
Line up Pets Place's monthly trend against any retailer to see who is gaining.
Discover Analyze & ComparePets Place Top Stores by Revenue
- petsplace.nl is Pets Place's largest store at US$45m in Netherlands, a -6% change versus 2024.
| # | Store | Main Market | GMV 2025 | Growth 24/25 |
|---|---|---|---|---|
| 1. |  petsplace.nl | US$45m | -6% |
Pets Place has only one top store, so there are no other stores to compare it with in this table.
Pets Place Sales by Country
The Netherlands is Pets Place's biggest market in 2025 at US$45m and a 100% share, ahead of the next largest markets.
Pets Place Revenue Share by Country
- Netherlands is Pets Place's largest market at US$45m, a 100% share, in 2025.
Market Share by Country in 2025
| # | Country | GMV Share 2025 | Share | GMV 2025 |
|---|---|---|---|---|
| 1 | 100% | US$45m |
Pets Place Competitors
Pets Place's biggest store petsplace.nl, at US$45m GMV, is most similar to welkoop.nl at a 99.1 Match Score, ahead of gadero.nl at 84.3 and hornbach.nl at 82.0.
Pets Place Competitor Landscape
- welkoop.nl is the store most similar to Pets Place's biggest store at a 99.1 Match Score, with US$0.1bn GMV.
- gadero.nl ranks next as a similar store at a 84.3 Match Score and US$0.0bn GMV.
- hornbach.nl follows at a 82.0 Match Score and US$0.2bn GMV.
Pets Place's Biggest Store vs 5 Closest Stores
Total GMV 2025 (in US$ billion)
How We Define Competitors
The competitors here are generated with the Competitor Finder, which scores each store against its competitors on a Match Score. With the Competitor Finder you set your own Match Score from a range of similarity dimensions and refine it with filters, so this view is one example configuration and may not match how you define competition.
Discover Competitor Finder for More DetailsTop Pets Place Competitors & Similar Stores
- welkoop.nl tops the stores most similar to Pets Place's biggest store at a 99.1 Match Score and a US$99 AOV.
- gadero.nl is a close alternative at a 84.3 Match Score and a US$170 AOV.
- hornbach.nl follows at a 82.0 Match Score and a US$152 AOV.
Compare Now
Tick stores, then compare them side by side.
| Compare | # | Store | Match Score | GMV 2025 | Purchase Freq. 2025 | AOV 2025 |
|---|---|---|---|---|---|---|
| petsplace.nl | US$45.1m | 2.6 | US$96 | |||
| 1. | 99% | US$65.5m | 2.6 | US$99 | ||
| 2. | gadero.nl | 84% | US$48.1m | 1.7 | US$170 | |
| 3. | 82% | US$209.1m | 1.8 | US$152 | ||
| 4. | intratuin.nl | 81% | US$59.0m | 2.1 | US$169 | |
| 5. | 80% | US$250.8m | 2.2 | US$139 |
Pets Place Conversion Rate & Transaction KPIs
Pets Place converts visits at a 3.9% conversion rate in 2025, generating 470,751 orders from 181,832 buyers at a 2.6 purchase frequency.
Conversion Rate
2025Number of Orders
2025Number of Buyers
2025Purchase Frequency
2025Pets Place Average Order Value
- Pets Place's gross average order value (AOV) is US$91.39 in 2025.
- Discounts of US$8.79 and returns of US$3.26 took Pets Place's net AOV to US$79.33 in 2025.
- After US$16.44 VAT, Pets Place's final AOV was US$95.77 in 2025.
Average Order Value Calculation in 2025
Net AOV (before deductions)
Discounts
Returns
Net AOV (after deductions)
VAT
Gross AOV (after deductions)
Pets Place Monthly Number of Orders
- Pets Place recorded 40,110 orders in 10/26.
- Across 2025, Pets Place recorded 470,751 orders in total.
Number of Orders
10/26Compare with Other Retailers
Line up Pets Place's monthly number of orders trend against its competitors or any retailer of your choice.
Monthly Number of Orders (in Thousands)
Compare with Other Retailers
Line up Pets Place's monthly number of orders trend against its competitors or any retailer of your choice.
Pets Place Monthly Number of Buyers
- Pets Place had 30,434 buyers in 10/26.
- Across 2025, 181,832 buyers shopped at Pets Place.
Number of Buyers
10/26Track Monthly Momentum
Track Pets Place's full monthly history to spot momentum and seasonality.
Monthly Number of Buyers (in Thousands)
Track Monthly Momentum
Track Pets Place's full monthly history to spot momentum and seasonality.
Pets Place Monthly Purchase Frequency
- Pets Place shoppers ordered about 1.3 times in 10/26.
- Across 2025, each Pets Place buyer placed 2.6 orders in total.
Purchase Frequency
10/26Compare with Other Retailers
Line up Pets Place's monthly purchase frequency against its competitors or any retailer of your choice.
Monthly Purchase Frequency
Compare with Other Retailers
Line up Pets Place's monthly purchase frequency against its competitors or any retailer of your choice.
Pets Place Monthly Gross AOV After Deductions
- Pets Place's monthly gross AOV was US$94.68 in 10/26.
- For 2025, Pets Place's gross AOV before deductions was US$91.39.
Gross AOV
10/26Track Monthly Momentum
Track Pets Place's full monthly history to spot momentum and seasonality.
Monthly Gross AOV After Deductions (in US$)
Track Monthly Momentum
Track Pets Place's full monthly history to spot momentum and seasonality.
Pets Place Marketplace 1P vs 3P Split
Pets Place generated US$45m in total Gross Merchandise Volume (GMV) in 2025, of which 0% comes from third-party sellers and the rest is first-party net sales plus VAT. All in one standardized GMV, so 1P, 3P and hybrid models compare like for like.
Pets Place GMV Composition Over Time
- Pets Place's total GMV reached US$45m in 2025.
- Pets Place's 1P net sales were US$37m, plus US$8m VAT on 1P, in 2025.
E-Commerce Revenue Split by 1P & 3P (GMV in Million US$)
Making 1P, 3P and Hybrid Comparable
Different business models are measured differently. First party retailers are assessed on net sales, while third party and hybrid models are measured on Gross Merchandise Volume (GMV), the total value of transactions processed through the retailer. To rank them on one basis, we standardize every retailer onto a single total GMV, whatever its business model.
Pets Place Product Categories
Hobby & Leisure is Pets Place's biggest product category in 2025 at 46%, ahead of the next-largest categories in the full breakdown of what it sells.
Pets Place Revenue Breakdown by Product Category
- Hobby & Leisure is Pets Place's largest product category at 46% of 2025 sales.
- DIY is Pets Place's second-largest product category at 43% of 2025 sales.
- Fashion is Pets Place's third-largest product category at 9% of 2025 sales.
Revenue Share by Category in 2025
| # | Category | Share 2025 | Further Breakdown | |
|---|---|---|---|---|
| 1 | 46% | |||
| 2 | 43% | |||
| 3 | 9% | |||
| 4 | 3% |
See the Complete Pets Place Profile
Every metric on this page plus markets, categories and shoppers in one view.
Discover Profiles
Ready to Unlock the Full Power of ECDB?
Book a demo to see how ECDB's market intelligence can support your business.