Soul Cycle Company & Revenue

Main Category
Main Country Selling to
Biggest Competitor
shopversona.com

Revenue (GMV)

US$7m
2024

Global Rank

14,003
2024

Conversion Rate

3.0-3.5%
2024

Average Order Value

2024

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Revenue Development
Country & Category Splits
Company Financials
Transaction KPIs

The values shown here refer to the retailer's largest online store. Aggregated total figures and values for other stores can be found in our tool.

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Soul Cycle Revenue & Turnover

Soul Cycle Annual Revenue & Growth by Year

Soul Cycle's annual sales on its online store soul-cycle.com amounted to US$7m in 2024. This represents a change of 5-10% from the previous year. Soul Cycle's largest online store is expected to see a growth rate of 0-5% in 2025 compared to 2024, indicating a projected shift in performance.

Annual Revenue (GMV)

US$7m
2024

Annual Growth Forecast

0-5%
24/25

eCommerce Revenue (GMV in Million US$)

2022
2023
7
2024
2025
2026

Note: This chart is based on the GMV of the online store. Click here to learn more about our methodology and the available drilldown at ECDB.

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Soul Cycle Monthly Sales & Revenue Development

Retailers follow monthly revenue patterns, which depend on annual events, consumer habits, and economic conditions. In the case of Soul Cycle, revenues in July of 2025 were US$0.7m on its domain soul-cycle.com. This marks a change in monthly revenues of 25-30% from June.

Revenue Current Month (GMV)

US$0.7m
07/25

Growth from Previous Month

25-30%
06/25-07/25

Monthly eCommerce Revenue (GMV in Million US$)

03-2025
04-2025
05-2025
06-2025
US$0.7m
07-2025

Note: This chart is based on the GMV of the online store. Click here to learn more about our methodology and the available drilldown at ECDB.

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Soul Cycle Sales by Country & Market Shares

Soul Cycle's main market is the United States, where its main online store, soul-cycle.com, generated 99% of revenues in 2024. Soul Cycle engages in markets that support its strategic objectives, whether through domestic focus or cross-border expansion.

Market Shares by Country

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Soul Cycle Revenue Split by Product Categories

Soul Cycle sales by product category provide a deeper look into its income structure. Soul Cycle's most significant category is Fashion, which accounts for 89% of total sales in 2024 at its largest online store, soul-cycle.com. The analysis of sales by category provides a clearer picture of how different segments contribute to overall performance.

Revenue Breakdown by Category

2024

Fashion (89%)

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Soul Cycle Marketplace Sales: 1st & 3rd Party GMV

1P vs 3P Revenue/Sales

Soul Cycle's marketplace sales are illustrated by its GMV development. A distinction is made between 1P (first-party) and 3P (third-party) sales, where Soul Cycle either acts as the seller (1P) or distributes products from other sellers (3P). In 2024, Soul Cycle's' 1P sales contributed 100% to total GMV, while the 3P GMV accounted for 0%.

3P Share

0%
2024

3P Share Forecast

2025

1P/3P Revenue/Sales Split

2021
2022
2023
100%0%
2024
2025
1P Activity
3P Activity

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Soul Cycle Top Stores

Soul Cycle's flagship domain soul-cycle.com generated revenues of US$7m in 2024. Forecasts expect a revenue change of 0-5% in the coming year.

Top Online Stores by Net Sales (in Million US$)

# 1
soul-cycle.com
SoulCycle, Inc.
2021

2022

2023

2024

2025

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Soul Cycle Competitor Analysis & Similar Stores

shopversona.com is the closest competitor to Soul Cycle's largest online store soul-cycle.com, with a similarity score of 99.9% in 2024. draperjames.com is another key store with a high similarity score of 99.9%. This competitor analysis provides a concise overview of comparable online stores for market performance benchmarking.

Top Competitors and Similar Stores

soul-cycle.com
Main
shopversona.com
99.9%

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Soul Cycle Transaction KPIs: Conversion Rate, Average Order Value

Analyzing transactions on Soul Cycle's largest online store soul-cycle.com reveals key metrics like conversion rate, average order value, discount rate, and return rate. The store's conversion rate reached 3.0-3.5% in 2024, offering insight into user behavior.

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3.0-3.5%
2024

Average Order Value

2024

Return Rate

2024

Discount Rate

2024

Soul Cycle Payment, Shipping and Shop Software Provider Landscape

Payment and shipping options have a major impact on customer satisfaction. In the case of Soul Cycle, the payment providers Mastercard (Cards), VISA (Cards) and American Express (Cards) are available at its largest online store, soul-cycle.com. Shipping providers, on the other hand, vary significantly depending on the market. Overall, soul-cycle.com offers Not communicated.

Payment Provider

Mastercard (Cards)

Shipping Provider

Not communicated

Shop Software

Klarna Logo
American Express Logo
UPS Logo
Shopify Logo

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