Tops Company & Revenue

Main Category
Main Country Selling to
Biggest Competitor

Revenue (GMV)

US$26m
2024

Global Rank

6,022
2024

Conversion Rate

3.5-4.0%
2024

Average Order Value

2024

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Revenue Development
Country & Category Splits
Company Financials
Transaction KPIs

The values shown here refer to the retailer's largest online store. Aggregated total figures and values for other stores can be found in our tool.

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Tops Revenue & Turnover

Tops Annual Revenue & Growth by Year

Tops's annual sales on its online store tops.co.th amounted to US$26m in 2024. This represents a change of 20-25% from the previous year. Tops's largest online store is expected to see a growth rate of 0-5% in 2025 compared to 2024, indicating a projected shift in performance.

Annual Revenue (GMV)

US$26m
2024

Annual Growth Forecast

0-5%
24/25

eCommerce Revenue (GMV in Million US$)

2022
2023
26
2024
2025
2026

Note: This chart is based on the GMV of the online store. Click here to learn more about our methodology and the available drilldown at ECDB.

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Tops Monthly Sales & Revenue Development

Retailers follow monthly revenue patterns, which depend on annual events, consumer habits, and economic conditions. In the case of Tops, revenues in July of 2025 were US$2m on its domain tops.co.th. This marks a change in monthly revenues of <0% from June.

Revenue Current Month (GMV)

US$2m
07/25

Growth from Previous Month

<0%
06/25-07/25

Monthly eCommerce Revenue (GMV in Million US$)

03-2025
04-2025
05-2025
06-2025
US$2m
07-2025

Note: This chart is based on the GMV of the online store. Click here to learn more about our methodology and the available drilldown at ECDB.

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Tops Sales by Country & Market Shares

Tops's main market is Thailand, where its main online store, tops.co.th, generated 100% of revenues in 2024. Tops engages in markets that support its strategic objectives, whether through domestic focus or cross-border expansion.

Market Shares by Country

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Tops Revenue Split by Product Categories

Tops sales by product category provide a deeper look into its income structure. Tops's most significant category is Grocery, which accounts for 64% of total sales in 2024 at its largest online store, tops.co.th. The analysis of sales by category provides a clearer picture of how different segments contribute to overall performance.

Revenue Breakdown by Category

2024

Grocery (64%)

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Tops Marketplace Sales: 1st & 3rd Party GMV

1P vs 3P Revenue/Sales

Tops's marketplace sales are illustrated by its GMV development. A distinction is made between 1P (first-party) and 3P (third-party) sales, where Tops either acts as the seller (1P) or distributes products from other sellers (3P). In 2024, Tops's' 1P sales contributed 100% to total GMV, while the 3P GMV accounted for 0%.

3P Share

0%
2024

3P Share Forecast

2025

1P/3P Revenue/Sales Split

2021
2022
2023
100%0%
2024
2025
1P Activity
3P Activity

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Tops Financial Analysis: Earnings, Net Worth, Profits

Regularly updated figures from Tops's latest annual report provide us with the company's financial figures that are indicative of its business performance and outlook. In 2024, Tops's gross profit was US$1,953m, while its operating profit was US$452m.

Gross Profit

US$1,953m
2024

Operating Profit

US$452m
2024

Net Income

2024

Earnings per Share

2024

Total Assets

2024

Total Equity

2024

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Tops Number of Employees

Tops had a headcount of 58,200 in 2024. Meanwhile approximately US$0.1m was generated per employee in 2024

Revenue per Employee (in Million US$)

2020
2021
2022
2023
US$0.1m
2024

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Tops Top Stores

Tops's flagship domain tops.co.th generated revenues of US$26m in 2024. Forecasts expect a revenue change of 0-5% in the coming year.

Top Online Stores by GMV (in Million US$)

# 1
tops.co.th
Central Retail Corporation Public Co., Ltd.
2021

2022

2023

2024

2025

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Note: This ranking is based on GMV. Click here to learn more about our methodology and the drilldown available at ECDB.

Tops Competitor Analysis & Similar Stores

7eleven.co.th is the closest competitor to Tops's largest online store tops.co.th, with a similarity score of 95.0% in 2024. watsons.co.th is another key store with a high similarity score of 90.1%. This competitor analysis provides a concise overview of comparable online stores for market performance benchmarking.

Top Competitors and Similar Stores

tops.co.th
Main
watsons.co.th
90.1%

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Tops Transaction KPIs: Conversion Rate, Average Order Value

Analyzing transactions on Tops's largest online store tops.co.th reveals key metrics like conversion rate, average order value, discount rate, and return rate. The store's conversion rate reached 3.5-4.0% in 2024, offering insight into user behavior.

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3.5-4.0%
2024

Average Order Value

2024

Return Rate

2024

Discount Rate

2024

Tops Payment, Shipping and Shop Software Provider Landscape

Payment and shipping options have a major impact on customer satisfaction. In the case of Tops, the payment providers VISA (Cards), Mastercard (Cards) and JCB (Cards) are available at its largest online store, tops.co.th. Shipping providers, on the other hand, vary significantly depending on the market. Overall, tops.co.th offers Self-collection / Click & collect.

Payment Provider

VISA (Cards)

Shipping Provider

Self-collection / Click & collect

Shop Software

Klarna Logo
American Express Logo
UPS Logo
Shopify Logo

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