Uline Company & Revenue

Main Category
Main Country Selling to
Biggest Competitor

Revenue (GMV)

US$78m
2024

Global Rank

2,489
2024

Conversion Rate

2.5-3.0%
2024

Average Order Value

2024

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Revenue Development
Country & Category Splits
Company Financials
Transaction KPIs

The values shown here refer to the retailer's largest online store. Aggregated total figures and values for other stores can be found in our tool.

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Uline Revenue & Turnover

Uline Annual Revenue & Growth by Year

Uline's annual sales on its online store uline.ca amounted to US$78m in 2024. This represents a change of 5-10% from the previous year. Uline's largest online store is expected to see a growth rate of 5-10% in 2025 compared to 2024, indicating a projected shift in performance.

Annual Revenue (GMV)

US$78m
2024

Annual Growth Forecast

5-10%
24/25

eCommerce Revenue (GMV in Million US$)

2022
2023
78
2024
2025
2026

Note: This chart is based on the GMV of the online store. Click here to learn more about our methodology and the available drilldown at ECDB.

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Uline Monthly Sales & Revenue Development

Retailers follow monthly revenue patterns, which depend on annual events, consumer habits, and economic conditions. In the case of Uline, revenues in July of 2025 were US$7m on its domain uline.ca. This marks a change in monthly revenues of <0% from June.

Revenue Current Month (GMV)

US$7m
07/25

Growth from Previous Month

<0%
06/25-07/25

Monthly eCommerce Revenue (GMV in Million US$)

03-2025
04-2025
05-2025
06-2025
US$7m
07-2025

Note: This chart is based on the GMV of the online store. Click here to learn more about our methodology and the available drilldown at ECDB.

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Uline Sales by Country & Market Shares

Uline's main market is Canada, where its main online store, uline.ca, generated 100% of revenues in 2024. Uline engages in markets that support its strategic objectives, whether through domestic focus or cross-border expansion.

Market Shares by Country

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Uline Revenue Split by Product Categories

Uline sales by product category provide a deeper look into its income structure. Uline's most significant category is Hobby & Leisure, which accounts for 34% of total sales in 2024 at its largest online store, uline.ca. The analysis of sales by category provides a clearer picture of how different segments contribute to overall performance.

Revenue Breakdown by Category

2024

Hobby & Leisure (34%)

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Uline Marketplace Sales: 1st & 3rd Party GMV

1P vs 3P Revenue/Sales

Uline's marketplace sales are illustrated by its GMV development. A distinction is made between 1P (first-party) and 3P (third-party) sales, where Uline either acts as the seller (1P) or distributes products from other sellers (3P). In 2024, Uline's' 1P sales contributed 100% to total GMV, while the 3P GMV accounted for 0%.

3P Share

0%
2024

3P Share Forecast

2025

1P/3P Revenue/Sales Split

2021
2022
2023
100%0%
2024
2025
1P Activity
3P Activity

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Uline Top Stores

Uline's flagship domain uline.ca generated revenues of US$78m in 2024. Forecasts expect a revenue change of 5-10% in the coming year.

Top Online Stores by Net Sales (in Million US$)

# 1
uline.ca
Uline Canada, Inc.
2021

2022

2023

2024

2025

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Uline Competitor Analysis & Similar Stores

dollarama.com is the closest competitor to Uline's largest online store uline.ca, with a similarity score of 95.6% in 2024. staples.ca is another key store with a high similarity score of 94.8%. This competitor analysis provides a concise overview of comparable online stores for market performance benchmarking.

Top Competitors and Similar Stores

uline.ca
Main
staples.ca
94.8%

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Uline Transaction KPIs: Conversion Rate, Average Order Value

Analyzing transactions on Uline's largest online store uline.ca reveals key metrics like conversion rate, average order value, discount rate, and return rate. The store's conversion rate reached 2.5-3.0% in 2024, offering insight into user behavior.

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2.5-3.0%
2024

Average Order Value

2024

Return Rate

2024

Discount Rate

2024

Uline Payment, Shipping and Shop Software Provider Landscape

Payment and shipping options have a major impact on customer satisfaction. In the case of Uline, the payment providers Mastercard (Cards), VISA (Cards) and American Express (Cards) are available at its largest online store, uline.ca. Shipping providers, on the other hand, vary significantly depending on the market. Overall, uline.ca offers Self-collection / Click & collect and UPS (United Parcel Service).

Payment Provider

Mastercard (Cards)

Shipping Provider

Self-collection / Click & collect

Shop Software

Klarna Logo
American Express Logo
UPS Logo
Shopify Logo

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