Wayfair Revenue & Forecast
Main Country Selling to
United StatesMain Category
Furniture & HomewareRevenue (GMV)
2025US$11,718m
Global Rank
202547
Growth
2025 / 2024+2%
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Wayfair Revenue, Sales & Forecast
- Wayfair's e-commerce revenue reached US$11,718m in 2025.
- Wayfair's annual sales changed +2% year over year in 2025.
- In 2024, Wayfair's e-commerce revenue was US$11,489m.
Annual Revenue (GMV)
2025US$11,718m
+2%
Forecast
2026Get Wayfair's full revenue forecast in Profiles to size future demand and plan ahead.
Explore ProfilesE-Commerce Revenue (GMV in Million US$)
2023
11,489
202411,718
20252026
2027
Forecast
2026Get Wayfair's full revenue forecast in Profiles to size future demand and plan ahead.
Explore ProfilesBenchmark Wayfair Against Any Retailer
See where Wayfair leads or trails on revenue, growth and forecast, so you can spot the gaps worth acting on.
Discover Analyze & CompareWayfair Top Stores by Revenue
- wayfair.com is Wayfair's largest store at US$10,019m in United States, a +2% change versus 2024.
- wayfair.co.uk is Wayfair's second-largest store at US$1,106m in United Kingdom in 2025.
- wayfair.ca is Wayfair's third-largest store at US$575m in Canada in 2025.
| # | Store | Main Market | GMV 2025 | Growth 24/25 |
|---|---|---|---|---|
| 1. |  wayfair.com | US$10,019m | +2% | |
| 2. | wayfair.co.uk | US$1,106m | +1% | |
| 3. | wayfair.ca | US$575m | +15% | |
| 4. | wayfair.ie | US$18m | +9% | |
| 5. | wayfair.de | N/A | N/A |
See the Complete Wayfair Profile
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