Beko Company & Revenue

Main Category
Main Country Selling to
Biggest Competitor
vestel.com.tr

Revenue (GMV)

US$60m
2025

Global Rank

2,755
2025

Conversion Rate

2.0-2.5%
2025

Average Order Value

2025

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Revenue Development
Country & Category Splits
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Transaction KPIs

The values shown here refer to the retailer's largest online store. Aggregated total figures and values for other stores can be found in our tool.

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Beko Revenue & Turnover

Beko Annual Revenue & Growth by Year

Beko's annual sales amounted to US$60m in 2025. This represents a change of 0-5% from the previous year. Beko is expected to see a growth rate of <0% in 2026 compared to 2025, indicating a projected shift in performance.

Annual Revenue (GMV)

US$60m
2025

Annual Growth Forecast

<0%
25/26

E-Commerce Revenue (GMV in Million US$)

2023
2024
60
2025
2026
2027

Note: This chart is based on the GMV of the retailer. Click here to learn more about our methodology and the available drilldown at ECDB.

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Beko Monthly Sales & Revenue Development

Retailers follow monthly revenue patterns, which depend on annual events, consumer habits, and economic conditions. In the case of Beko, revenues in January of 2026 were US$6m. This marks a change in monthly revenues of <0% from December.

Revenue Current Month (GMV)

US$6m
01/26

Growth from Previous Month

<0%
12/25-01/26

Monthly E-Commerce Revenue (GMV in Million US$)

09-2025
10-2025
11-2025
12-2025
US$6m
01-2026

Note: This chart is based on the GMV of the retailer. Click here to learn more about our methodology and the available drilldown at ECDB.

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Beko Sales by Country & Market Shares

Beko's main market is Turkey, where the retailer generated 94% of revenues in 2025. Beko engages in markets that support its strategic objectives, whether through domestic focus or cross-border expansion.

Market Shares by Country

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Beko Revenue Split by Product Categories

Beko sales by product category provide a deeper look into its income structure. Beko's most significant category is Electronics, which accounts for 100% of total sales in 2025. The analysis of sales by category provides a clearer picture of how different segments contribute to overall performance.

Revenue Breakdown by Category

2025

Electronics (100%)

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Beko Marketplace Sales: 1st & 3rd Party GMV

1P vs 3P Revenue/Sales

Beko's marketplace sales are illustrated by its GMV development. A distinction is made between 1P (first-party) and 3P (third-party) sales, where Beko either acts as the seller (1P) or distributes products from other sellers (3P). In 2025, Beko's' 1P sales contributed 100% to total GMV, while the 3P GMV accounted for 0%.

3P Share

0%
2025

3P Share Forecast

2026

1P/3P Revenue/Sales Split

2022
2023
2024
100%0%
2025
2026
1P Activity
3P Activity

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Beko Top Stores

Beko's flagship domain beko.com.tr generated revenues of US$56m in 2025. Forecasts expect a revenue change of <0% in the coming year.

Top Online Stores by GMV (in Million US$)

# 1
beko.com.tr
Arçelik Pazarlama A.Ş.
2022

2023

2024

2025

2026

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Note: This ranking is based on GMV. Click here to learn more about our methodology and the drilldown available at ECDB.

Beko Competitor Analysis & Similar Stores

vestel.com.tr is the closest competitor to Beko's largest online store beko.com.tr, with a similarity score of 100.0% in 2025. dyson.com.tr is another key store with a high similarity score of 99.9%. This competitor analysis provides a concise overview of comparable online stores for market performance benchmarking.

Top Competitors and Similar Stores

beko.com.tr
Main
vestel.com.tr
100.0%

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Beko Transaction KPIs: Conversion Rate, Average Order Value

Analyzing transactions on Beko reveals key metrics like conversion rate, average order value, discount rate, and return rate. The store's conversion rate reached 2.0-2.5% in 2025, offering insight into user behavior.

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2.0-2.5%
2025

Average Order Value

2025

Return Rate

2025

Discount Rate

2025

Beko Payment, Shipping and Shop Software Provider Landscape

Payment and shipping options have a major impact on customer satisfaction. In the case of Beko, the payment providers Bank transfer/cash in advance (Bank transfer), Credit cards not named (Cards) and Debit cards not named (Cards) are available. Shipping providers, on the other hand, vary significantly depending on the market. Overall, Beko offers Yurtiçi Kargo and Sendeo.

Payment Provider

Bank transfer/cash in advance (Bank transfer)

Shipping Provider

Yurtiçi Kargo

Shop Software

Klarna Logo
American Express Logo
UPS Logo
Shopify Logo

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