Conforama Company & Revenue

Main Country Selling to
Biggest Competitor

Revenue (GMV)

US$370m
2024

Global Rank

695
2024

Conversion Rate

2.0-2.5%
2024

Average Order Value

2024

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Revenue Development
Country & Category Splits
Company Financials
Transaction KPIs

The values shown here refer to the retailer's largest online store. Aggregated total figures and values for other stores can be found in our tool.

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Conforama Revenue & Turnover

Conforama Annual Revenue & Growth by Year

Conforama's annual sales on its online store conforama.fr amounted to US$370m in 2024. This represents a change of <0% from the previous year. Conforama's largest online store is expected to see a growth rate of 0-5% in 2025 compared to 2024, indicating a projected shift in performance.

Annual Revenue (GMV)

US$370m
2024

Annual Growth Forecast

0-5%
24/25

eCommerce Revenue (GMV in Million US$)

2022
2023
370
2024
2025
2026

Note: This chart is based on the GMV of the online store. Click here to learn more about our methodology and the available drilldown at ECDB.

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Conforama Monthly Sales & Revenue Development

Retailers follow monthly revenue patterns, which depend on annual events, consumer habits, and economic conditions. In the case of Conforama, revenues in July of 2025 were US$33m on its domain conforama.fr. This marks a change in monthly revenues of 15-20% from June.

Revenue Current Month (GMV)

US$33m
07/25

Growth from Previous Month

15-20%
06/25-07/25

Monthly eCommerce Revenue (GMV in Million US$)

03-2025
04-2025
05-2025
06-2025
US$33m
07-2025

Note: This chart is based on the GMV of the online store. Click here to learn more about our methodology and the available drilldown at ECDB.

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Conforama Sales by Country & Market Shares

Conforama's main market is France, where its main online store, conforama.fr, generated 100% of revenues in 2024. Conforama engages in markets that support its strategic objectives, whether through domestic focus or cross-border expansion.

Market Shares by Country

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Conforama Revenue Split by Product Categories

Conforama sales by product category provide a deeper look into its income structure. Conforama's most significant category is Furniture & Homeware, which accounts for 41% of total sales in 2024 at its largest online store, conforama.fr. The analysis of sales by category provides a clearer picture of how different segments contribute to overall performance.

Revenue Breakdown by Category

2024

Furniture & Homeware (41%)

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Conforama Marketplace Sales: 1st & 3rd Party GMV

1P vs 3P Revenue/Sales

Conforama's marketplace sales are illustrated by its GMV development. A distinction is made between 1P (first-party) and 3P (third-party) sales, where Conforama either acts as the seller (1P) or distributes products from other sellers (3P). In 2024, Conforama's' 1P sales contributed 75% to total GMV, while the 3P GMV accounted for 25%.

3P Share

25%
2024

3P Share Forecast

2025

1P/3P Revenue/Sales Split

2021
2022
2023
75%25%
2024
2025
1P Activity
3P Activity

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Conforama Top Stores

Conforama's flagship domain conforama.fr generated revenues of US$370m in 2024. Forecasts expect a revenue change of 0-5% in the coming year.

Top Online Stores by Net Sales (in Million US$)

# 1
conforama.fr
Conforama France S.A.
2021

2022

2023

2024

2025

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Conforama Competitor Analysis & Similar Stores

but.fr is the closest competitor to Conforama's largest online store conforama.fr, with a similarity score of 98.8% in 2024. vidaxl.fr is another key store with a high similarity score of 97.4%. This competitor analysis provides a concise overview of comparable online stores for market performance benchmarking.

Top Competitors and Similar Stores

conforama.fr
Main
but.fr
98.8%

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Conforama Transaction KPIs: Conversion Rate, Average Order Value

Analyzing transactions on Conforama's largest online store conforama.fr reveals key metrics like conversion rate, average order value, discount rate, and return rate. The store's conversion rate reached 2.0-2.5% in 2024, offering insight into user behavior.

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2.0-2.5%
2024

Average Order Value

2024

Return Rate

2024

Discount Rate

2024

Conforama Payment, Shipping and Shop Software Provider Landscape

Payment and shipping options have a major impact on customer satisfaction. In the case of Conforama, the payment providers VISA (Cards), Mastercard (Cards) and PayPal (E-wallets) are available at its largest online store, conforama.fr. Shipping providers, on the other hand, vary significantly depending on the market. Overall, conforama.fr offers chronopost and Self-collection / Click & collect.

Payment Provider

VISA (Cards)

Shipping Provider

chronopost

Shop Software

Klarna Logo
American Express Logo
UPS Logo
Shopify Logo

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