Leroy Merlin Company & Revenue

Main Category
Main Country Selling to
Biggest Competitor

Revenue (GMV)

US$1,418m
2024

Global Rank

229
2024

Conversion Rate

2.0-2.5%
2024

Average Order Value

2024

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Revenue Development
Country & Category Splits
Company Financials
Transaction KPIs

The values shown here refer to the retailer's largest online store. Aggregated total figures and values for other stores can be found in our tool.

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Leroy Merlin Revenue & Turnover

Leroy Merlin Annual Revenue & Growth by Year

Leroy Merlin's annual sales on its online store leroymerlin.fr amounted to US$1,418m in 2024. This represents a change of 5-10% from the previous year. Leroy Merlin's largest online store is expected to see a growth rate of <0% in 2025 compared to 2024, indicating a projected shift in performance.

Annual Revenue (GMV)

US$1,418m
2024

Annual Growth Forecast

<0%
24/25

eCommerce Revenue (GMV in Million US$)

2022
2023
1,418
2024
2025
2026

Note: This chart is based on the GMV of the online store. Click here to learn more about our methodology and the available drilldown at ECDB.

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Leroy Merlin Monthly Sales & Revenue Development

Retailers follow monthly revenue patterns, which depend on annual events, consumer habits, and economic conditions. In the case of Leroy Merlin, revenues in June of 2025 were US$77m on its domain leroymerlin.fr. This marks a change in monthly revenues of <0% from May.

Revenue Current Month (GMV)

US$77m
06/25

Growth from Previous Month

<0%
05/25-06/25

Monthly eCommerce Revenue (GMV in Million US$)

02-2025
03-2025
04-2025
05-2025
US$77m
06-2025

Note: This chart is based on the GMV of the online store. Click here to learn more about our methodology and the available drilldown at ECDB.

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Leroy Merlin Sales by Country & Market Shares

Leroy Merlin's main market is France, where its main online store, leroymerlin.fr, generated 100% of revenues in 2024. Leroy Merlin engages in markets that support its strategic objectives, whether through domestic focus or cross-border expansion.

Market Shares by Country

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Leroy Merlin Revenue Split by Product Categories

Leroy Merlin sales by product category provide a deeper look into its income structure. Leroy Merlin's most significant category is DIY, which accounts for 43% of total sales in 2024 at its largest online store, leroymerlin.fr. The analysis of sales by category provides a clearer picture of how different segments contribute to overall performance.

Revenue Breakdown by Category

2024

DIY (43%)

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Leroy Merlin Marketplace Sales: 1st & 3rd Party GMV

1P vs 3P Revenue/Sales

Leroy Merlin's marketplace sales are illustrated by its GMV development. A distinction is made between 1P (first-party) and 3P (third-party) sales, where Leroy Merlin either acts as the seller (1P) or distributes products from other sellers (3P). In 2024, Leroy Merlin's' 1P sales contributed 85% to total GMV, while the 3P GMV accounted for 15%.

3P Share

15%
2024

3P Share Forecast

2025

1P/3P Revenue/Sales Split

2021
2022
2023
85%15%
2024
2025
1P Activity
3P Activity

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Leroy Merlin Top Stores

Leroy Merlin's flagship domain leroymerlin.fr generated revenues of US$1,418m in 2024. Forecasts expect a revenue change of <0% in the coming year.

Top Online Stores by Net Sales (in Million US$)

# 1
leroymerlin.fr
Leroy Merlin S.A.
2021

2022

2023

2024

2025

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Leroy Merlin Competitor Analysis & Similar Stores

castorama.fr is the closest competitor to Leroy Merlin's largest online store leroymerlin.fr, with a similarity score of 99.2% in 2024. bricorama.fr is another key store with a high similarity score of 98.1%. This competitor analysis provides a concise overview of comparable online stores for market performance benchmarking.

Top Competitors and Similar Stores

leroymerlin.fr
Main
bricorama.fr
98.1%

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Leroy Merlin Transaction KPIs: Conversion Rate, Average Order Value

Analyzing transactions on Leroy Merlin's largest online store leroymerlin.fr reveals key metrics like conversion rate, average order value, discount rate, and return rate. The store's conversion rate reached 2.0-2.5% in 2024, offering insight into user behavior.

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2.0-2.5%
2024

Average Order Value

2024

Return Rate

2024

Discount Rate

2024

Leroy Merlin Payment, Shipping and Shop Software Provider Landscape

Payment and shipping options have a major impact on customer satisfaction. In the case of Leroy Merlin, the payment providers VISA (Cards), Mastercard (Cards) and PayPal (E-wallets) are available at its largest online store, leroymerlin.fr. Shipping providers, on the other hand, vary significantly depending on the market. Overall, leroymerlin.fr offers Self-collection / Click & collect and Not communicated.

Payment Provider

VISA (Cards)

Shipping Provider

Self-collection / Click & collect

Shop Software

Klarna Logo
American Express Logo
UPS Logo
Shopify Logo

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