Fairprice Company & Revenue

Main Category
Main Country Selling to

Annual Revenue

US$219m
2024

Global Rank

828
2024

Conversation Rate

N/A
2024

Average Order Value

2024

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Revenue Development
Country & Category Splits
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Transaction KPIs

The values shown here refer to the retailer's largest online store. Aggregated total figures and values for other stores can be found in our tool.

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Fairprice Revenue & Turnover

Fairprice Annual Revenue & Growth by Year

Fairprice's annual sales on its online store fairprice.com.sg amounted to US$219m in 2024. This represents a change of 5-10% from the previous year. Fairprice's largest online store is expected to see a growth rate of 0-5% in 2025 compared to 2024, indicating a projected shift in performance.

Annual Revenue

US$219m
2024

Annual Growth Forecast

0-5%
24/25

eCommerce Revenue (in Million US$)

2022
2023
219
2024
2025
2026

For the sake of simplicity, we refer to revenue here. Our tool provides a more detailed distinction between Net Sales and GMV.

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Fairprice Monthly Sales & Revenue Development

Retailers follow monthly revenue patterns, which depend on annual events, consumer habits, and economic conditions. In the case of Fairprice, revenues in April of 2025 were US$17m on its domain fairprice.com.sg. This marks a change in monthly revenues of 0-5% from March.

Revenue Current Month

US$17m
04/25

Growth from Previous Month

0-5%
03/25-04/25

Monthly eCommerce Revenue (in Million US$)

12-2024
01-2025
02-2025
03-2025
US$17m
04-2025

For the sake of simplicity, we refer to revenue here. Our tool provides a more detailed distinction between Net Sales and GMV.

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Fairprice Sales by Country & Market Shares

Fairprice's main market is Singapore, where its main online store, fairprice.com.sg, generated 100% of revenues in 2024. Fairprice engages in markets that support its strategic objectives, whether through domestic focus or cross-border expansion.

Market Shares by Country

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Fairprice Revenue Split by Product Categories

Fairprice sales by product category provide a deeper look into its income structure. Fairprice's most significant category is Grocery, which accounts for 40% of total sales in 2024 at its largest online store, fairprice.com.sg. The analysis of sales by category provides a clearer picture of how different segments contribute to overall performance.

Revenue Breakdown by Category

2024

Grocery (40%)

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Fairprice Financial Analysis: Earnings, Net Worth, Profits

Regularly updated figures from Fairprice's latest annual report provide us with the company's financial figures that are indicative of its business performance and outlook. In 2023, Fairprice's gross profit was US$13m, while its operating profit was US$165m.

Gross Profit

US$13m
2023

Operating Profit

US$165m
2023

Net Income

2023

Earnings per Share

2023

Total Assets

2023

Total Equity

2023

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Fairprice Number of Employees

Fairprice had a headcount of 13,000 in 2023. Meanwhile approximately US$0.3m was generated per employee in 2023

Revenue per Employee (in Million US$)

2019
2020
2021
2022
US$0.3m
2023

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Fairprice Top Stores

Fairprice's flagship domain fairprice.com.sg generated revenues of US$219m in 2024. Forecasts expect a revenue change of 0-5% in the coming year.

Top Online Stores by Net Sales (in Million US$)

# 1
fairprice.com.sg
NTUC Fairprice Co-operative, Ltd.
2021

2022

2023

2024

2025

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Fairprice Competitor Analysis & Similar Stores

pnp.co.za is the closest competitor to Fairprice's largest online store fairprice.com.sg, with a similarity score of 79.4% in 2024. planetahuerto.es is another key store with a high similarity score of 79.3%. This competitor analysis provides a concise overview of comparable online stores for market performance benchmarking.

Top Competitors and Similar Stores

fairprice.com.sg
Main
pnp.co.za
79.4%
planetahuerto.es
79.3%

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Fairprice Payment, Shipping and Shop Software Provider Landscape

Payment and shipping options have a major impact on customer satisfaction. In the case of Fairprice, the payment providers Mastercard (Cards), VISA (Cards) and American Express (Cards) are available at its largest online store, fairprice.com.sg. Shipping providers, on the other hand, vary significantly depending on the market. Overall, fairprice.com.sg offers Self-collection / Click & collect and Not communicated.

Payment Provider

Mastercard (Cards)

Shipping Provider

Self-collection / Click & collect

Shop Software

Klarna Logo
American Express Logo
UPS Logo
Shopify Logo

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