Lulu And Georgia Company & Revenue

Main Category
Furniture & Homeware
Main Country Selling to
United States

Revenue (GMV)

US$138m
2025

Global Rank

1,561
2025

Conversion Rate

2.5-3.0%
2025

Average Order Value

2025

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Revenue Development
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The values shown here refer to the retailer's largest online store. Aggregated total figures and values for other stores can be found in our tool.

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Revenue & TurnoverSales by Country & Market SharesRevenue Split by Product CategoriesCustomer Demographics and Shopper InsightsMarketplace Sales: 1st & 3rd Party GMVTop StoresOther Retailers in the MarketTransaction KPIs: Conversion Rate, Average Order ValuePayment, Shipping and Shop Software Provider Landscape

Lulu And Georgia Revenue & Turnover

Lulu And Georgia Annual Revenue & Growth by Year

Lulu And Georgia's annual sales amounted to US$138m in 2025. This represents a change of 5-10% from the previous year. Lulu And Georgia is expected to see a growth rate of 5-10% in 2026 compared to 2025, indicating a projected shift in performance.

Annual Revenue (GMV)

US$138m
2025

Annual Growth Forecast

5-10%
25/26

E-Commerce Revenue (GMV in Million US$)

2023
2024
138
2025
2026
2027

Note: This chart is based on the GMV of the retailer. Click here to learn more about our methodology and the available drilldown at ECDB.

Lulu And Georgia Monthly Sales & Revenue Development

Retailers follow monthly revenue patterns, which depend on annual events, consumer habits, and economic conditions. In the case of Lulu And Georgia, revenues in May of 2026 were US$12m. This marks a change in monthly revenues of 10-15% from April.

Revenue Current Month (GMV)

US$12m
05/26

Growth from Previous Month

10-15%
04/26-05/26

Monthly E-Commerce Revenue (GMV in Million US$)

01-2026
02-2026
03-2026
04-2026
US$12m
05-2026

Note: This chart is based on the GMV of the retailer. Click here to learn more about our methodology and the available drilldown at ECDB.

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Lulu And Georgia Sales by Country & Market Shares

Lulu And Georgia's main market is the United States, where the retailer generated 100% of revenues in 2025. Lulu And Georgia engages in markets that support its strategic objectives, whether through domestic focus or cross-border expansion.

Market Shares by Country

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Lulu And Georgia Revenue Split by Product Categories

Lulu And Georgia sales by product category provide a deeper look into its income structure. Lulu And Georgia's most significant category is Furniture & Homeware, which accounts for 96% of total sales in 2025. The analysis of sales by category provides a clearer picture of how different segments contribute to overall performance.

Revenue Breakdown by Category

2025

Furniture & Homeware (96%)

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Lulu And Georgia Customer Demographics and Shopper Insights

7% of the customers of luluandgeorgia.com, the largest store of Lulu And Georgia, are in the 18–24 years age group, contributing to the retailer’s overall customer demographics. The remaining shoppers are distributed across the other age groups. At the same time, 20% of the customers of luluandgeorgia.com are in the low income group, adding further detail to these customer demographics and providing customer insights into different audience segments.

Revenue Breakdown by Customer Age Groups

2025

18-24 (7.0%)

Revenue Breakdown by Customer Income Groups

2025

Low (20.0%)

Lulu And Georgia Marketplace Sales: 1st & 3rd Party GMV

1P vs 3P Revenue/Sales

Lulu And Georgia's marketplace sales are illustrated by its GMV development. A distinction is made between 1P (first-party) and 3P (third-party) sales, where Lulu And Georgia either acts as the seller (1P) or distributes products from other sellers (3P). In 2025, Lulu And Georgia's 1P sales contributed 100% to total GMV, while the 3P GMV accounted for 0%.

3P Share

0%
2025

3P Share Forecast

2026

1P/3P Revenue/Sales Split

2022
2023
2024
100%0%
2025
2026
1P Activity
3P Activity

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Lulu And Georgia Top Stores

Lulu And Georgia's flagship domain luluandgeorgia.com generated revenues of US$138m in 2025. Forecasts expect a revenue change of 5-10% in the coming year.

Top Online Stores by GMV (in Million US$)

# 1
luluandgeorgia.com
Lulu and Georgia, Inc.
2022

2023

2024

2025

2026

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Note: This ranking is based on GMV. Click here to learn more about our methodology and the drilldown available at ECDB.

Lulu And Georgia - Other Retailers in the Market

Online stores such as shadesoflight.com and athome.com are part of the wider e-commerce landscape in which luluandgeorgia.com operates.

Overview of Retailers Across the Broader Market

luluandgeorgia.com
shadesoflight.com
athome.com

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Lulu And Georgia Transaction KPIs: Conversion Rate, Average Order Value

Analyzing transactions on Lulu And Georgia reveals key metrics like conversion rate, average order value, discount rate, and return rate. The store's conversion rate reached 2.5-3.0% in 2025, offering insight into user behavior.

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Conversion Rate
2.5-3.0%
2025

Average Order Value

2025

Return Rate

2025

Discount Rate

2025

Lulu And Georgia Payment, Shipping and Shop Software Provider Landscape

Payment and shipping options have a major impact on customer satisfaction. In the case of Lulu And Georgia, the payment providers Mastercard (Cards), VISA (Cards) and American Express (Cards) are available. Shipping providers, on the other hand, vary significantly depending on the market. Overall, Lulu And Georgia offers FedEx.

Payment Provider

Mastercard (Cards)

Shipping Provider

FedEx

Shop Software

Klarna Logo
American Express Logo
UPS Logo
Shopify Logo

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