Williams Sonoma Company & Revenue
Annual Revenue
Global Rank
Conversation Rate
Average Order Value
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The values shown here refer to the retailer's largest online store. Aggregated total figures and values for other stores can be found in our tool.
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Williams Sonoma Revenue & Turnover
Williams Sonoma Annual Revenue & Growth by Year
Williams Sonoma's annual sales on its online store williams-sonoma.com amounted to US$829m in 2024. This represents a change of 0-5% from the previous year. Williams Sonoma's largest online store is expected to see a growth rate of 0-5% in 2025 compared to 2024, indicating a projected shift in performance.
Annual Revenue
Annual Growth Forecast
eCommerce Revenue (in Million US$)
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Williams Sonoma Monthly Sales & Revenue Development
Retailers follow monthly revenue patterns, which depend on annual events, consumer habits, and economic conditions. In the case of Williams Sonoma, revenues in May of 2025 were US$55m on its domain williams-sonoma.com. This marks a change in monthly revenues of 5-10% from April.
Revenue Current Month
Growth from Previous Month
Monthly eCommerce Revenue (in Million US$)
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Williams Sonoma Sales by Country & Market Shares
Williams Sonoma's main market is the United States, where its main online store, williams-sonoma.com, generated 100% of revenues in 2024. Williams Sonoma engages in markets that support its strategic objectives, whether through domestic focus or cross-border expansion.
Market Shares by Country
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Williams Sonoma Revenue Split by Product Categories
Williams Sonoma sales by product category provide a deeper look into its income structure. Williams Sonoma's most significant category is Furniture & Homeware, which accounts for 59% of total sales in 2024 at its largest online store, williams-sonoma.com. The analysis of sales by category provides a clearer picture of how different segments contribute to overall performance.
Revenue Breakdown by Category
Furniture & Homeware (59%)
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Williams Sonoma Financial Analysis: Earnings, Net Worth, Profits
Regularly updated figures from Williams Sonoma's latest annual report provide us with the company's financial figures that are indicative of its business performance and outlook. In 2023, Williams Sonoma's gross profit was US$3,304m, while its operating profit was US$1,244m.
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Williams Sonoma Number of Employees
Williams Sonoma had a headcount of 21,000 in 2021. Meanwhile approximately US$0.4m was generated per employee in 2021
Revenue per Employee (in Million US$)
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Williams Sonoma Top Stores
Williams Sonoma's flagship domain williams-sonoma.com generated revenues of US$829m in 2024. Forecasts expect a revenue change of 0-5% in the coming year.
Top Online Stores by Net Sales (in Million US$)
williams-sonoma.comIdentify Top Stores with Full Revenue Breakdown
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| Position | Store | 2020 | 2021 | 2022 | 2023 | 2024 | 2025 |
|---|---|---|---|---|---|---|---|
| 1. | williams-sonoma.com Williams-Sonoma, Inc. | 829 |
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Williams Sonoma Competitor Analysis & Similar Stores
crateandbarrel.com is the closest competitor to Williams Sonoma's largest online store williams-sonoma.com, with a similarity score of 99.2% in 2024. overstock.com is another key store with a high similarity score of 98.9%. This competitor analysis provides a concise overview of comparable online stores for market performance benchmarking.
Top Competitors and Similar Stores
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Williams Sonoma Transaction KPIs: Conversion Rate, Average Order Value
Analyzing transactions on Williams Sonoma's largest online store williams-sonoma.com reveals key metrics like conversion rate, average order value, discount rate, and return rate. The store's conversion rate reached 2.0-2.5% in 2024, offering insight into user behavior.
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Average Order Value
Return Rate
Discount Rate
Williams Sonoma Payment, Shipping and Shop Software Provider Landscape
Payment and shipping options have a major impact on customer satisfaction. In the case of Williams Sonoma, the payment providers VISA (Cards), Mastercard (Cards) and American Express (Cards) are available at its largest online store, williams-sonoma.com. Shipping providers, on the other hand, vary significantly depending on the market. Overall, williams-sonoma.com offers UPS (United Parcel Service), USPS (United States Postal Service) and Self-collection / Click & collect.
Payment Provider
Shipping Provider
Shop Software
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