Microsoft Conversion Rate & Transaction KPIs
Microsoft converts visits at a 3.0% conversion rate in 2025, generating 18,767,556 orders from 8,285,855 buyers at a 2.3 purchase frequency.
Conversion Rate
2025Number of Orders
2025Number of Buyers
2025Purchase Frequency
2025
E-Commerce Market Intelligence
Built on real transaction data and modeled by our analysts, so you know which markets to enter and which retailers are winning.
Microsoft Average Order Value
- Microsoft's gross average order value (AOV) is US$98.31 in 2025.
- Discounts of US$10.43 and returns of US$5.64 took Microsoft's net AOV to US$82.24 in 2025.
- After US$9.44 VAT, Microsoft's final AOV was US$91.68 in 2025.
Average Order Value Calculation in 2025
Net AOV (before deductions)
Discounts
Returns
Net AOV (after deductions)
VAT
Gross AOV (after deductions)
Microsoft Monthly Number of Orders
- Microsoft recorded 1,708,437 orders in 08/26.
- Across 2025, Microsoft recorded 18,767,556 orders in total.
Number of Orders
08/26Compare with Other Retailers
Line up Microsoft's monthly number of orders trend against its competitors or any retailer of your choice.
Monthly Number of Orders (in Thousands)
Compare with Other Retailers
Line up Microsoft's monthly number of orders trend against its competitors or any retailer of your choice.
Microsoft Monthly Number of Buyers
- Microsoft had 1,139,038 buyers in 08/26.
- Across 2025, 8,285,855 buyers shopped at Microsoft.
Number of Buyers
08/26Track Monthly Momentum
Track Microsoft's full monthly history to spot momentum and seasonality.
Monthly Number of Buyers (in Thousands)
Track Monthly Momentum
Track Microsoft's full monthly history to spot momentum and seasonality.
Microsoft Monthly Purchase Frequency
- Microsoft shoppers ordered about 1.5 times in 08/26.
- Across 2025, each Microsoft buyer placed 2.3 orders in total.
Purchase Frequency
08/26Compare with Other Retailers
Line up Microsoft's monthly purchase frequency against its competitors or any retailer of your choice.
Monthly Purchase Frequency
Compare with Other Retailers
Line up Microsoft's monthly purchase frequency against its competitors or any retailer of your choice.
Microsoft Monthly Gross AOV After Deductions
- Microsoft's monthly gross AOV was US$91.37 in 08/26.
- For 2025, Microsoft's gross AOV before deductions was US$98.31.
Gross AOV
08/26Track Monthly Momentum
Track Microsoft's full monthly history to spot momentum and seasonality.
Monthly Gross AOV After Deductions (in US$)
Track Monthly Momentum
Track Microsoft's full monthly history to spot momentum and seasonality.
See Every KPI Over Time in Profiles
Full history for conversion, AOV and order economics.
Discover Profiles
Ready to Unlock the Full Power of ECDB?
Book a demo to see how ECDB's market intelligence can support your business.