Odlo Company & Revenue

Main Country Selling to

Germany

Main Category

Fashion

Revenue (GMV)

2025

US$23m

Global Rank

2025

5,907

Growth

2025 / 2024

+12%

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Odlo Revenue & Forecast

Odlo Revenue, Sales & Forecast

Odlo's e-commerce revenue reached US$23m in 2025.
Odlo's annual sales changed +12% year over year in 2025.
In 2024, Odlo's e-commerce revenue was US$20m.

Annual Revenue (GMV)

2025

US$23m

+12%

Forecast

2026

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E-Commerce Revenue (GMV in Million US$)

2023

2024

2025

2026

2027

Forecast

2026

Get Odlo's full revenue forecast in Profiles to size future demand and plan ahead.

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Benchmark Odlo Against Any Retailer

See where Odlo leads or trails on revenue, growth and forecast, so you can spot the gaps worth acting on.

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Odlo Monthly Sales & Revenue Development

Odlo's monthly e-commerce sales reached US$2m in 10/26.
Odlo's monthly sales changed -1% versus the previous month in 10/26.
Across 2025, Odlo's e-commerce revenue totaled US$23m.

Revenue Current Month (GMV)

10/26

US$2m

-1%

Compare with Other Retailers

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E-Commerce Revenue (GMV in Million US$)

11/25

12/25

01/26

02/26

03/26

04/26

05/26

06/26

07/26

08/26

09/26

10/26

Compare with Other Retailers

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Odlo Top Stores by Revenue

odlo.com is Odlo's largest store at US$23m in Germany, a +12% change versus 2024.

#	Store	Main Market	GMV 2025	Growth 24/25
1.	odlo.com	Germany	US$23m	+12%

Odlo has only one top store, so there are no other stores to compare it with in this table.

Odlo Sales by Country

Germany is Odlo's biggest market in 2025 at US$9m and a 40% share, ahead of the next largest markets.

Biggest Market

40%

Germany

2nd Biggest Market

16%

France

3rd Biggest Market

14%

Switzerland

Odlo Revenue Share by Country

Germany is Odlo's largest market at US$9m, a 40% share, in 2025.
France is Odlo's second-largest market at US$4m, a 16% share, in 2025.
Switzerland is Odlo's third-largest market at US$3m, a 14% share, in 2025.
Netherlands is Odlo's fourth-largest market at US$1m, a 7% share, in 2025.
Italy is Odlo's fifth-largest market at US$1m, a 6% share, in 2025.

Market Share by Country in 2025

#	Country	Share	GMV 2025
1	Germany	40%	US$9m
2	France	16%	US$4m
3	Switzerland	14%	US$3m
4	Netherlands	7%	US$1m
5	Italy	6%	US$1m

Odlo Competitors

Odlo's biggest store odlo.com, at US$23m GMV, is most similar to jdsports.de at a 90.7 Match Score, ahead of lululemon.de at 87.3 and oceansapart.com at 86.8.

Odlo Competitor Landscape

jdsports.de is the store most similar to Odlo's biggest store at a 90.7 Match Score, with US$0.1bn GMV.
lululemon.de ranks next as a similar store at a 87.3 Match Score and US$0.1bn GMV.
oceansapart.com follows at a 86.8 Match Score and US$0.0bn GMV.

Odlo's Biggest Store vs 5 Closest Stores

Match Score

100%

90%

80%

70%

60%

50%

40%

0.1

Total GMV 2025 (in US$ billion)

How We Define Competitors

The competitors here are generated with the Competitor Finder, which scores each store against its competitors on a Match Score. With the Competitor Finder you set your own Match Score from a range of similarity dimensions and refine it with filters, so this view is one example configuration and may not match how you define competition.

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Top Odlo Competitors & Similar Stores

jdsports.de tops the stores most similar to Odlo's biggest store at a 90.7 Match Score and a US$175 AOV.
lululemon.de is a close alternative at a 87.3 Match Score and a US$158 AOV.
oceansapart.com follows at a 86.8 Match Score and a US$158 AOV.

Compare Now

Tick stores, then compare them side by side.

#	Store	Match Score	GMV 2025	Purchase Freq. 2025	AOV 2025
	odlo.com		US$22.7m	2.4	US$161
1.	jdsports.de	91%	US$84.1m	2.2	US$175
2.	lululemon.de	87%	US$58.3m	2.8	US$158
3.	oceansapart.com	87%	US$47.4m	1.8	US$158
4.	sportfits.de	86%	US$40.2m	2.4	US$187
5.	fabletics.de	86%	US$15.9m	2.2	US$53

Odlo Conversion Rate & Transaction KPIs

Odlo converts visits at a 3.1% conversion rate in 2025, generating 140,953 orders from 58,009 buyers at a 2.4 purchase frequency.

Conversion Rate

2025

3.1%

Number of Orders

2025

140,953

Number of Buyers

2025

58,009

Purchase Frequency

2025

2.4

Odlo Average Order Value

Odlo's gross average order value (AOV) is US$186.53 in 2025.
Discounts of US$25.91 and returns of US$24.29 took Odlo's net AOV to US$136.33 in 2025.
After US$24.62 VAT, Odlo's final AOV was US$160.95 in 2025.

Average Order Value Calculation in 2025

US$186.53

US$25.91

US$24.29

US$136.33

US$24.62

US$160.95

Net AOV (before deductions)

Discounts

Returns

Net AOV (after deductions)

VAT