Annual Revenue
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Conversation Rate
Average Order Value
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The values shown here refer to the retailer's largest online store. Aggregated total figures and values for other stores can be found in our tool.
Bigw's annual sales on its online store bigw.com.au amounted to US$342m in 2024. This represents a change of 5-10% from the previous year. Bigw's largest online store is expected to see a growth rate of 0-5% in 2025 compared to 2024, indicating a projected shift in performance.
Annual Revenue
Annual Growth Forecast
eCommerce Revenue (in Million US$)
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Retailers follow monthly revenue patterns, which depend on annual events, consumer habits, and economic conditions. In the case of Bigw, revenues in April of 2025 were US$36m on its domain bigw.com.au. This marks a change in monthly revenues of 40-45% from March.
Revenue Current Month
Growth from Previous Month
03/25-04/25Monthly eCommerce Revenue (in Million US$)
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Bigw sales by product category provide a deeper look into its income structure. Bigw's most significant category is Hobby & Leisure, which accounts for 34% of total sales in 2024 at its largest online store, bigw.com.au. The analysis of sales by category provides a clearer picture of how different segments contribute to overall performance.
Revenue Breakdown by Category
Hobby & Leisure (34%)
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Regularly updated figures from Bigw's latest annual report provide us with the company's financial figures that are indicative of its business performance and outlook. In 2023, Bigw's gross profit was US$12,325m, while its operating profit was US$1,074m.
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Operating Profit
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Bigw had a headcount of 201,413 in 2023. Meanwhile approximately US$0.2m was generated per employee in 2023
Revenue per Employee (in Million US$)
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Bigw's flagship domain bigw.com.au generated revenues of US$342m in 2024. Forecasts expect a revenue change of 0-5% in the coming year.
Position | Store | 2020 | 2021 | 2022 | 2023 | 2024 | 2025 |
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1. | bigw.com.au Woolworths Group, Ltd. | 342 |
target.com.au is the closest competitor to Bigw's largest online store bigw.com.au, with a similarity score of 98.8% in 2024. catch.com.au is another key store with a high similarity score of 97.3%. This competitor analysis provides a concise overview of comparable online stores for market performance benchmarking.
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Analyzing transactions on Bigw's largest online store bigw.com.au reveals key metrics like conversion rate, average order value, discount rate, and return rate. The store's conversion rate reached 1.5-2.0% in 2024, offering insight into user behavior.
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Conversion Rate
Average Order Value
Return Rate
Discount Rate
Payment and shipping options have a major impact on customer satisfaction. In the case of Bigw, the payment providers VISA (Cards), Mastercard (Cards) and American Express (Cards) are available at its largest online store, bigw.com.au. Shipping providers, on the other hand, vary significantly depending on the market. Overall, bigw.com.au offers Not communicated and Self-collection / Click & collect.
Payment Provider
Shipping Provider
Shop Software
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