HP — Online vs. Offline Split

HP's online and offline brand revenue totaled US$17,160m in 2025, of which 63% was generated online across all retailers combined.

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HP Revenue Online vs. Offline

  • HP's online and offline revenue totaled US$17,160m in 2025.
  • Online made up 63% of that total in 2025.
  • Offline made up 37% of that total in 2025.

Sales Online vs. Offline (In Million US$)

2023
2024
17,160
6,390
10,770
2025
  • Online
  • Offline

HP D2C Channel Mix

  • HP's D2C Online revenue was US$2,456m in 2025.
  • HP's D2C Offline revenue was US$118m in 2025.
  • D2C Online is the larger of the brand's two D2C channels in 2025.

Brand Revenue – Channel Mix (In %)

14.3%
0.7%
  • D2C Online
  • D2C Offline
  • Wholesale Online
  • Wholesale Offline

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