Marine Layer Company & Revenue

Main Category
Main Country Selling to
Biggest Competitor

Revenue (GMV)

US$71m
2024

Global Rank

2,770
2024

Conversion Rate

2.5-3.0%
2024

Average Order Value

2024

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Revenue Development
Country & Category Splits
Company Financials
Transaction KPIs

The values shown here refer to the retailer's largest online store. Aggregated total figures and values for other stores can be found in our tool.

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Marine Layer Revenue & Turnover

Marine Layer Annual Revenue & Growth by Year

Marine Layer's annual sales on its online store marinelayer.com amounted to US$71m in 2024. This represents a change of <0% from the previous year. Marine Layer's largest online store is expected to see a growth rate of <0% in 2025 compared to 2024, indicating a projected shift in performance.

Annual Revenue (GMV)

US$71m
2024

Annual Growth Forecast

<0%
24/25

eCommerce Revenue (GMV in Million US$)

2022
2023
71
2024
2025
2026

Note: This chart is based on the GMV of the online store. Click here to learn more about our methodology and the available drilldown at ECDB.

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Marine Layer Monthly Sales & Revenue Development

Retailers follow monthly revenue patterns, which depend on annual events, consumer habits, and economic conditions. In the case of Marine Layer, revenues in August of 2025 were US$5m on its domain marinelayer.com. This marks a change in monthly revenues of <0% from July.

Revenue Current Month (GMV)

US$5m
08/25

Growth from Previous Month

<0%
07/25-08/25

Monthly eCommerce Revenue (GMV in Million US$)

04-2025
05-2025
06-2025
07-2025
US$5m
08-2025

Note: This chart is based on the GMV of the online store. Click here to learn more about our methodology and the available drilldown at ECDB.

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Marine Layer Sales by Country & Market Shares

Marine Layer's main market is the United States, where its main online store, marinelayer.com, generated 100% of revenues in 2024. Marine Layer engages in markets that support its strategic objectives, whether through domestic focus or cross-border expansion.

Market Shares by Country

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Marine Layer Revenue Split by Product Categories

Marine Layer sales by product category provide a deeper look into its income structure. Marine Layer's most significant category is Fashion, which accounts for 100% of total sales in 2024 at its largest online store, marinelayer.com. The analysis of sales by category provides a clearer picture of how different segments contribute to overall performance.

Revenue Breakdown by Category

2024

Fashion (100%)

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Marine Layer Marketplace Sales: 1st & 3rd Party GMV

1P vs 3P Revenue/Sales

Marine Layer's marketplace sales are illustrated by its GMV development. A distinction is made between 1P (first-party) and 3P (third-party) sales, where Marine Layer either acts as the seller (1P) or distributes products from other sellers (3P). In 2024, Marine Layer's' 1P sales contributed 100% to total GMV, while the 3P GMV accounted for 0%.

3P Share

0%
2024

3P Share Forecast

2025

1P/3P Revenue/Sales Split

2021
2022
2023
100%0%
2024
2025
1P Activity
3P Activity

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Marine Layer Top Stores

Marine Layer's flagship domain marinelayer.com generated revenues of US$71m in 2024. Forecasts expect a revenue change of <0% in the coming year.

Top Online Stores by GMV (in Million US$)

# 1
marinelayer.com
Marine Layer, Inc.
2021

2022

2023

2024

2025

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Note: This ranking is based on GMV. Click here to learn more about our methodology and the drilldown available at ECDB.

Marine Layer Competitor Analysis & Similar Stores

smartwool.com is the closest competitor to Marine Layer's largest online store marinelayer.com, with a similarity score of 100.0% in 2024. dickies.com is another key store with a high similarity score of 100.0%. This competitor analysis provides a concise overview of comparable online stores for market performance benchmarking.

Top Competitors and Similar Stores

marinelayer.com
Main

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Marine Layer Transaction KPIs: Conversion Rate, Average Order Value

Analyzing transactions on Marine Layer's largest online store marinelayer.com reveals key metrics like conversion rate, average order value, discount rate, and return rate. The store's conversion rate reached 2.5-3.0% in 2024, offering insight into user behavior.

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2.5-3.0%
2024

Average Order Value

2024

Return Rate

2024

Discount Rate

2024

Marine Layer Payment, Shipping and Shop Software Provider Landscape

Payment and shipping options have a major impact on customer satisfaction. In the case of Marine Layer, the payment providers Mastercard (Cards), VISA (Cards) and American Express (Cards) are available at its largest online store, marinelayer.com. Shipping providers, on the other hand, vary significantly depending on the market. Overall, marinelayer.com offers UPS (United Parcel Service) and USPS (United States Postal Service).

Payment Provider

Mastercard (Cards)

Shipping Provider

UPS (United Parcel Service)

Shop Software

Klarna Logo
American Express Logo
UPS Logo
Shopify Logo

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