Go to Sephora Overview Page 
Sephora Competitors
sephora.com, the largest online store operated by Sephora, competes with other online stores that are similarly diversified in their country and category split. Based on our data, the ranking compares 2025 to its closest competitors. Its closest competitor is douglas.de, followed by ulta.com.
Top Sephora Competitors & Similar Stores
# 1
Biggest Category
Biggest Country
Growth 24/25
10-15%
Revenue 2025 (GMV)
US$3,797m
# 2
# 3
Biggest Category
Biggest Country
Growth 24/25
10-15%
Revenue 2025 (GMV)
US$2,455m
Compare This Retailer With the Right Peers
Our Similarity Score matches retailers based on real similarities – for more accurate, meaningful comparisons.
| Store | Biggest Category | Biggest Country | Growth 24/25 | Revenue 2025 (GMV) |
|---|---|---|---|---|
| Care Products | US$3,797m | |||
| Care Products | US$951m | |||
| Care Products | US$2,455m |
Compare This Retailer With the Right Peers
Our Similarity Score matches retailers based on real similarities – for more accurate, meaningful comparisons.
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