Auto Parts Industry in Romania

Top Online Store
emag.roemag.ro
Top Category
Car Parts
Country
Online Share
5-10%

eCommerce Revenue

US$234m
2024

Growth

0-5%
2024

Growth Forecast

5-10%
24/25

Average Order Value

2024

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Romanian Vehicle Parts eCommerce: Market Size & Growth

eCommerce Revenue by Year & Annual Growth Rate

The Romanian Vehicle Parts eCommerce Market generated an eCommerce revenue of US$234m in 2024, reflecting an eCommerce growth rate of 0-5% compared to the previous year. Projections for 2025 see the eCommerce market trending toward a change of 5-10%.

Annual Revenue

US$234m
2024

Annual Growth Forecast

5-10%
24/25

eCommerce Market Size by Annual Revenue (in Million US$)

2022
2023
234
2024
2025
2026

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Monthly eCommerce Revenue & Growth

Online sales are subject to changes throughout a year that are determined by broader consumer habits, cultural preferences, and the general state of the economy. In the Romanian Vehicle Parts eCommerce Market, monthly revenues in May of 2025 were US$21m. This represents a change of 0-5% from the previous month.

Revenue Current Month

US$21m
05/25

Growth from Previous Month

0-5%
04/25-05/25

Monthly Revenue (in Million US$)

01/2025
02/2025
03/2025
04/2025
21
05/2025

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Romanian Vehicle Parts eCommerce: Product Categories

In the Romanian Vehicle Parts eCommerce Market, Car Parts is the largest category, contributing 71% to the markets's total revenue. Among all eCommerce product categories, it holds the leading position in terms of revenue share and consumer demand.

Revenue Breakdown by Category

2024

Car Parts (71%)

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Biggest Online Retailers in Romanian Vehicle Parts eCommerce

The largest eCommerce retailer in the Romanian Vehicle Parts eCommerce Market is emag.ro, with an online revenue of US$58m in 2024. Its revenue changed by 0-5% in 2024. Following in second place is epiesa.ro, followed by anvelope-oferte.ro in third place.

# 1
emag.roemag.ro
Biggest Category

Electronics

Biggest Country

Romania

Growth 24/25

<0%

Revenue

US$58m

# 2
epiesa.roepiesa.ro
Biggest Category

Biggest Country

Growth 24/25

Revenue

# 3
anvelope-oferte.roanvelope-oferte.ro
Biggest Category

Biggest Country

Growth 24/25

Revenue

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Romanian Vehicle Parts eCommerce Penetration: Online Market Share

The Romanian Vehicle Parts eCommerce Market reached an online share of 5-10% in 2024. This eCommerce market share measures what percentage of revenues are generated through online channels. The online share is expected to reach 5-10% in 2025.

Online Share

5-10%
2024

Online Share Forecast

5-10%
2025

Online Share/eCommerce Market Share

2022
2023
5-10%
2024
5-10%
2025
2026

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Romanian Vehicle Parts eCommerce: Conversion Funnel KPIs

In 2024, the add-to-cart rate for the Romanian Vehicle Parts eCommerce Market was 5.0-5.5%, while the cart abandonment rate was 76.5-77.0%,. The eCommerce shopping statistics of consumers buying are used to benchmark performance for eCommerce retailers in the market.

5.0-5.5%2024
76.5-77.0%
2024

Conversion Rate

2024

Discount Rate

2024

Return Rate

2024

Averager Order Value

2024

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