Coca-Cola — Online vs. Offline Split
Coca-Cola's online and offline brand revenue totaled US$24,929m in 2025, of which 13% was generated online across all retailers combined.
E-Commerce Market Intelligence
Built on real transaction data and modeled by our analysts, so you know which markets to enter and which retailers are winning.
Coca-Cola Revenue Online vs. Offline
- Coca-Cola's online and offline revenue totaled US$24,929m in 2025.
- Online made up 13% of that total in 2025.
- Offline made up 87% of that total in 2025.
Sales Online vs. Offline (In Million US$)
2023
2024
24,929
21,764
3,166
2025- Online
- Offline
Coca-Cola D2C Channel Mix
- Coca-Cola's D2C Online revenue was US$100m in 2025.
- Coca-Cola's D2C Offline revenue was US$1,246m in 2025.
- D2C Offline is the larger of the brand's two D2C channels in 2025.
Brand Revenue – Channel Mix (In %)
0.4%
5.0%
- D2C Online
- D2C Offline
- Wholesale Online
- Wholesale Offline
Discover Brand Analytics
Get Coca-Cola's full brand revenue structure across every retailer and channel, not just what's shown here.
Discover Brand Analytics
Ready to Unlock the Full Power of ECDB?
Book a demo to see how ECDB's market intelligence can support your business.