Crocs — Online vs. Offline Split
Crocs's online and offline brand revenue totaled US$3,326m in 2025, of which 38% was generated online across all retailers combined.
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Crocs Revenue Online vs. Offline
- Crocs's online and offline revenue totaled US$3,326m in 2025.
- Online made up 38% of that total in 2025.
- Offline made up 63% of that total in 2025.
Sales Online vs. Offline (In Million US$)
2023
2024
3,326
2,080
1,246
2025- Online
- Offline
Crocs D2C Channel Mix
- Crocs's D2C Online revenue was US$800m in 2025.
- Crocs's D2C Offline revenue was US$933m in 2025.
- D2C Offline is the larger of the brand's two D2C channels in 2025.
Brand Revenue – Channel Mix (In %)
24.0%
28.1%
- D2C Online
- D2C Offline
- Wholesale Online
- Wholesale Offline
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