Gucci — Online vs. Offline Split

Gucci's online and offline brand revenue totaled US$6,680m in 2025, of which 13% was generated online across all retailers combined.

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Gucci Revenue Online vs. Offline

  • Gucci's online and offline revenue totaled US$6,680m in 2025.
  • Online made up 13% of that total in 2025.
  • Offline made up 87% of that total in 2025.

Sales Online vs. Offline (In Million US$)

2023
2024
6,680
5,834
846
2025
  • Online
  • Offline

Gucci D2C Channel Mix

  • Gucci's D2C Online revenue was US$685m in 2025.
  • Gucci's D2C Offline revenue was US$5,534m in 2025.
  • D2C Offline is the larger of the brand's two D2C channels in 2025.

Brand Revenue – Channel Mix (In %)

10.3%
82.8%
  • D2C Online
  • D2C Offline
  • Wholesale Online
  • Wholesale Offline

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