In 2025, gucci.com was the single largest store selling Gucci online, generating US$587m at a 69.3% share of the brand's online brand revenue, ahead of tmall.com and mytheresa.com in second and third place. The ranking mixes Gucci's own D2C stores with major third-party wholesale marketplaces, showing exactly where the brand's online sales take place.
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| # | Store | Channel Type | Brand Revenue Online (2025) Share |
|---|---|---|---|
| 1. | D2C | US$587m69.3% | |
| 2. | D2C | US$58m6.8% | |
| 3. | Wholesale | US$25m2.9% | |
| 4. | Wholesale | US$20m2.3% | |
| 5. | D2C | US$16m1.9% |
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