Hot Topic Conversion Rate & Transaction KPIs
Hot Topic converts visits at a 3.2% conversion rate in 2025, generating 4,158,812 orders from 1,547,091 buyers at a 2.7 purchase frequency.
Conversion Rate
2025Number of Orders
2025Number of Buyers
2025Purchase Frequency
2025
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Hot Topic Average Order Value
- Hot Topic's gross average order value (AOV) is US$47.41 in 2025.
- Discounts of US$8.08 and returns of US$10.0 took Hot Topic's net AOV to US$29.33 in 2025.
- After US$1.54 VAT, Hot Topic's final AOV was US$30.87 in 2025.
Average Order Value Calculation in 2025
Net AOV (before deductions)
Discounts
Returns
Net AOV (after deductions)
VAT
Gross AOV (after deductions)
Hot Topic Monthly Number of Orders
- Hot Topic recorded 443,624 orders in 10/26.
- Across 2025, Hot Topic recorded 4,158,812 orders in total.
Number of Orders
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Monthly Number of Orders (in Thousands)
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Hot Topic Monthly Number of Buyers
- Hot Topic had 290,108 buyers in 10/26.
- Across 2025, 1,547,091 buyers shopped at Hot Topic.
Number of Buyers
10/26Track Monthly Momentum
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Monthly Number of Buyers (in Thousands)
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Hot Topic Monthly Purchase Frequency
- Hot Topic shoppers ordered about 1.5 times in 10/26.
- Across 2025, each Hot Topic buyer placed 2.7 orders in total.
Purchase Frequency
10/26Compare with Other Retailers
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Monthly Purchase Frequency
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Hot Topic Monthly Gross AOV After Deductions
- Hot Topic's monthly gross AOV was US$29.26 in 10/26.
- For 2025, Hot Topic's gross AOV before deductions was US$47.41.
Gross AOV
10/26Track Monthly Momentum
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Monthly Gross AOV After Deductions (in US$)
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Track Hot Topic's full monthly history to spot momentum and seasonality.
See Every KPI Over Time in Profiles
Full history for conversion, AOV and order economics.
Discover Profiles
Conversion Rate & Transaction KPIs of Hot Topic's Competitors
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