Beverages Industry in Czechia

Top Retailer
Top Category
Alcoholic Beverages
Country
Online Share
0-5%

E-Commerce Revenue

US$224m
2025

Growth

20-25%
2025

Growth Forecast

15-20%
25/26

Average Order Value

2025

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Czech Beverages E-Commerce: Market Size & Growth

E-Commerce Revenue by Year & Annual Growth Rate

The Czech Beverages E-Commerce Market generated an e-commerce revenue of US$224m in 2025, reflecting an e-commerce growth rate of 20-25% compared to the previous year. Projections for 2026 see the e-commerce market trending toward a change of 15-20% .

Annual Revenue

US$224m
2025

Annual Growth Forecast

15-20%
25/26

E-Commerce Market Size by Annual Revenue (in Million US$)

2023
2024
224
2025
2026
2027

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Monthly E-Commerce Revenue & Growth

Online sales are subject to changes throughout a year that are determined by broader consumer habits, cultural preferences, and the general state of the economy. In the Czech Beverages E-Commerce Market, monthly revenues in January of 2026 were US$21m. This represents a change of <0% from the previous month.

Revenue Current Month

US$21m
01/26

Growth from Previous Month

<0%
12/25-01/26

Monthly Revenue (in Million US$)

09/2025
10/2025
11/2025
12/2025
21
01/2026

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Czech Beverages E-Commerce: Product Categories

In the Czech Beverages E-Commerce Market, Alcoholic Beverages is the largest category, contributing 75% to the markets's total revenue. Among all e-commerce product categories, it holds the leading position in terms of revenue share and consumer demand.

Revenue Breakdown by Category

2025

Alcoholic Beverages (75%)

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Biggest Online Retailers in Czech Beverages E-Commerce

The largest e-commerce retailer in the Czech Beverages E-Commerce Market is Rohlik, with an online revenue of US$1,358m in 2025. Its revenue changed by 15-20% in 2025. Following in second place is Kosik cz, followed by Albert cz in third place.

# 1
Biggest Category

Grocery

Biggest Country

Czechia

Growth 24/25

15-20%

Revenue 2025 (GMV)

US$1,358m

# 2
Kosik czKosik cz
Biggest Category

Biggest Country

Growth 24/25

Revenue (GMV)

# 3
Albert czAlbert cz
Biggest Category

Biggest Country

Growth 24/25

Revenue (GMV)

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Czech Beverages E-Commerce Penetration: Online Market Share

The Czech Beverages E-Commerce Market reached an online share of 0-5% in 2025. This e-commerce market share measures what percentage of revenues are generated through online channels. The online share is expected to reach 0-5% in 2026.

Online Share

0-5%
2024

Online Share Forecast

0-5%
2026

Online Share/E-Commerce Market Share

2023
2024
0-5%
2025
0-5%
2026
2027

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Czech Beverages E-Commerce: Conversion Funnel KPIs

In 2025 , the add-to-cart rate for the Czech Beverages E-Commerce Market was 14.0-14.5% , while the cart abandonment rate was 70.5-71.0%,. The e-commerce shopping statistics of consumers buying are used to benchmark performance for e-commerce retailers in the market.

14.0-14.5% 2025
70.5-71.0%
2025

Conversion Rate

2025

Discount Rate

2025

Return Rate

2025

Averager Order Value

2025

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