Kathmandu Company & Revenue

Main Country Selling to

Australia

Main Category

Fashion

Revenue (GMV)

2025
US$34m

Global Rank

2025
4,127

Growth

2025 / 2024
+5%

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Kathmandu Revenue & Forecast

Kathmandu Revenue, Sales & Forecast

  • Kathmandu's e-commerce revenue reached US$34m in 2025.
  • Kathmandu's annual sales changed +5% year over year in 2025.
  • In 2024, Kathmandu's e-commerce revenue was US$32m.

Annual Revenue (GMV)

2025
US$34m
+5%

E-Commerce Revenue (GMV in Million US$)

2023
32
2024
34
2025
2026
2027

Forecast

2026

Get Kathmandu's full revenue forecast in Profiles to size future demand and plan ahead.

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Benchmark Kathmandu Against Any Retailer

See where Kathmandu leads or trails on revenue, growth and forecast, so you can spot the gaps worth acting on.

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Kathmandu Top Stores by Revenue

  • kathmandu.com.au is Kathmandu's largest store at US$22m in Australia, a +4% change versus 2024.
  • kathmandu.co.nz is Kathmandu's second-largest store at US$10m in New Zealand in 2025.
  • kathmandu.co.uk is Kathmandu's third-largest store at US$0.9m in United Kingdom in 2025.
#StoreMain MarketGMV 2025Growth 24/25
1.
kathmandu.com.au faviconkathmandu.com.au
US$22m+4%
2.
kathmandu.co.nz faviconkathmandu.co.nz
US$10m+8%
3.
kathmandu.co.uk faviconkathmandu.co.uk
US$0.9m+8%
4.
kathmanduoutdoor.com faviconkathmanduoutdoor.com
US$0.6m-1%
5.
kathmanduoutdoor.fr faviconkathmanduoutdoor.fr
US$0.2m+56%

Kathmandu Sales by Country

Australia is Kathmandu's biggest market in 2025 at US$22m and a 64% share, ahead of the next largest markets.

Biggest Market

64%

2nd Biggest Market

30%

3rd Biggest Market

3%

Kathmandu Revenue Share by Country

  • Australia is Kathmandu's largest market at US$22m, a 64% share, in 2025.
  • New Zealand is Kathmandu's second-largest market at US$10m, a 30% share, in 2025.
  • United Kingdom is Kathmandu's third-largest market at US$0.9m, a 3% share, in 2025.
  • United States is Kathmandu's fourth-largest market at US$0.6m, a 2% share, in 2025.
  • France is Kathmandu's fifth-largest market at US$0.2m, a 1% share, in 2025.

Market Share by Country in 2025

#CountryGMV Share 2025ShareGMV 2025
1
64%US$22m
2
30%US$10m
3
3%US$0.9m
4
2%US$0.6m
5
1%US$0.2m

Kathmandu Competitors

Kathmandu's biggest store kathmandu.com.au, at US$22m GMV, is most similar to decathlon.com.au at a 97.8 Match Score, ahead of gormanshop.com.au at 97.4 and gluestore.com.au at 96.9.

Kathmandu Competitor Landscape

  • decathlon.com.au is the store most similar to Kathmandu's biggest store at a 97.8 Match Score, with US$0.0bn GMV.
  • gormanshop.com.au ranks next as a similar store at a 97.4 Match Score and US$0.0bn GMV.
  • gluestore.com.au follows at a 96.9 Match Score and US$0.0bn GMV.

Kathmandu's Biggest Store vs 5 Closest Stores

Match Score
100%
90%
80%
70%
60%
50%
40%
0
0.1
0.2
0.3

Total GMV 2025 (in US$ billion)

How We Define Competitors

The competitors here are generated with the Competitor Finder, which scores each store against its competitors on a Match Score. With the Competitor Finder you set your own Match Score from a range of similarity dimensions and refine it with filters, so this view is one example configuration and may not match how you define competition.

Discover Competitor Finder for More Details

Top Kathmandu Competitors & Similar Stores

  • decathlon.com.au tops the stores most similar to Kathmandu's biggest store at a 97.8 Match Score and a US$70 AOV.
  • gormanshop.com.au is a close alternative at a 97.4 Match Score and a US$142 AOV.
  • gluestore.com.au follows at a 96.9 Match Score and a US$149 AOV.

Compare Now

Tick stores, then compare them side by side.

Compare #StoreMatch ScoreGMV 2025Purchase Freq. 2025AOV 2025
kathmandu.com.au
US$22.0m2.5US$65
1.
98%
US$29.0m2.7US$70
2.
gormanshop.com.au
97%
US$40.1m2.3US$142
3.
97%
US$22.3m2.2US$149
4.
uptherestore.com
97%
US$21.0m2.2US$148
5.
97%
US$194.3m3.1US$70

Kathmandu Conversion Rate & Transaction KPIs

Kathmandu converts visits at a 3.1% conversion rate in 2025, generating 570,558 orders from 232,149 buyers at a 2.5 purchase frequency.

Conversion Rate

2025
3.1%

Number of Orders

2025
570,558

Number of Buyers

2025
232,149

Purchase Frequency

2025
2.5

Kathmandu Average Order Value

  • Kathmandu's gross average order value (AOV) is US$74.1 in 2025.
  • Discounts of US$8.92 and returns of US$11.48 took Kathmandu's net AOV to US$53.69 in 2025.
  • After US$6.28 VAT, Kathmandu's final AOV was US$59.98 in 2025.

Average Order Value Calculation in 2025

US$74.1
US$8.92
US$11.48
US$53.69
US$6.28
US$59.98

Net AOV (before deductions)

Discounts

Returns

Net AOV (after deductions)

VAT

Gross AOV (after deductions)

Kathmandu Monthly Number of Orders

  • Kathmandu recorded 56,785 orders in 10/26.
  • Across 2025, Kathmandu recorded 570,558 orders in total.

Number of Orders

10/26
56,785

Monthly Number of Orders (in Thousands)

11/25
12/25
01/26
02/26
03/26
04/26
05/26
06/26
07/26
08/26
09/26
57
10/26

Compare with Other Retailers

Line up Kathmandu's monthly number of orders trend against its competitors or any retailer of your choice.

Kathmandu Monthly Number of Buyers

  • Kathmandu had 37,730 buyers in 10/26.
  • Across 2025, 232,149 buyers shopped at Kathmandu.

Number of Buyers

10/26
37,730

Monthly Number of Buyers (in Thousands)

11/25
12/25
01/26
02/26
03/26
04/26
05/26
06/26
07/26
08/26
09/26
38
10/26

Track Monthly Momentum

Track Kathmandu's full monthly history to spot momentum and seasonality.

Kathmandu Monthly Purchase Frequency

  • Kathmandu shoppers ordered about 1.5 times in 10/26.
  • Across 2025, each Kathmandu buyer placed 2.5 orders in total.

Purchase Frequency

10/26
1.5

Monthly Purchase Frequency

11/25
12/25
01/26
02/26
03/26
04/26
05/26
06/26
07/26
08/26
09/26
1.5
10/26

Compare with Other Retailers

Line up Kathmandu's monthly purchase frequency against its competitors or any retailer of your choice.

Kathmandu Monthly Gross AOV After Deductions

  • Kathmandu's monthly gross AOV was US$52.13 in 10/26.
  • For 2025, Kathmandu's gross AOV before deductions was US$74.1.

Gross AOV

10/26
US$52.13

Monthly Gross AOV After Deductions (in US$)

11/25
12/25
01/26
02/26
03/26
04/26
05/26
06/26
07/26
08/26
09/26
US$52.13
10/26

Track Monthly Momentum

Track Kathmandu's full monthly history to spot momentum and seasonality.

Kathmandu Product Categories

Fashion is Kathmandu's biggest product category in 2025 at 85%, ahead of the next-largest categories in the full breakdown of what it sells.

Kathmandu Revenue Breakdown by Product Category

  • Fashion is Kathmandu's largest product category at 85% of 2025 sales.
  • Hobby & Leisure is Kathmandu's second-largest product category at 14% of 2025 sales.
  • Electronics is Kathmandu's third-largest product category at 2% of 2025 sales.

Revenue Share by Category in 2025

#CategoryShare 2025Further Breakdown
1
85%
2
14%
3
2%

See the Complete Kathmandu Profile

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