Nike Sales by Country
The United States is Nike's biggest market in 2025 at US$4,059m and a 40% share, ahead of the next-largest markets, with international revenue spread across its biggest country sales.
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Nike Market Shares by Country
- United States is Nike's largest market at US$4,059m, a 40% share, in 2025.
- United Kingdom is Nike's second-largest market at US$879m, a 9% share, in 2025.
- France is Nike's third-largest market at US$474m, a 5% share, in 2025.
Market Share by Country in 2025
| # | Country | GMV Share 2025 | GMV 2025 | Share |
|---|---|---|---|---|
| 1 | US$4,059m | 40% | ||
| 2 | US$879m | 9% | ||
| 3 | US$474m | 5% | ||
| 4 | US$448m | 4% | ||
| 5 | US$432m | 4% |
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